Blog Posts

Electronic Security Expo

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July 11, 2024 ESX

ESX is a great place to promote your products and services. Since the ESX expo is designed for electronic security professionals in the pro-installed channel, exhibitors will have the opportunity to highlight their products and/or services to qualified buyers and influencers. This channel-focused expo is large enough to see the latest products and services, and intimate enough to have meaningful business conversations.  

“ESX was incredible! Since we were able to meet with actual decision makers, we closed more than 150K in sales on the ESX show floor. That paid for our booth and was the first time we left a tradeshow with an immediate ROI!” – Jake Voll, President of SS&Si Dealer Network  

ESX is designed to provide security professionals with a forum in which to learn about the latest technology innovations, acquire proven business strategies, gain new insights based on best practices, and connect with peers to grow a trusted network. The lowest exhibit space pricing rates (Early-bird rate) will be available until December 31, 2024, so the event’s organizers encourage security vendors and service providers to reserve soon while the savings last. 

“The ESX show is really the highlight of the summer for the security industry. It is the best of both worlds, it feels like a big industry tradeshow at times, but delivers the value and best practice sharing of a smaller industry event. It is really an event that allows us to have meaningful longer conversations with key customers and prospects alike. If you are a dealer or integrator that is interested in RMR you need to be at ESX!” – Mark Hillenburg, Vice President of Industry Relations at DMP – Digital Monitoring Products  

Early Bird pricing is $41 per square foot for ESA Member Companies and $43 per square foot for Non-Member Companies. You can learn more about the available booth space at esxweb.com/esx-floor-plan.

87% of 2024 attendees said they will make a purchase or form a partnership as a result of a quality conversation had at ESX.

Beyond the tradeshow floor is an unparalleled opportunity to position your organization as a leading force in the marketplace. When this focused group comes together to share their ideas and solutions, the industry takes a bold leap forward in setting the pace for its future. ESX is a unique environment — and you have the opportunity to set your company apart through branding and thought leadership opportunities. If you’re interested in additional sponsorship options, take a look at ESX’s sponsorship brochure here: esxweb.com/electronic-security-expo-sponsorship.  

“As a sponsor of ESX 2024, we were thoroughly impressed with the quality of decision makers on the expo floor that provided us with access to key industry leaders. The focused and intimate environment of ESX allowed us to engage in meaningful conversations, fostering connections that exceeded our expectations, and we are confident that the relationships and insights gained at ESX 2024 will drive significant progress for our company. We look forward to participating again at ESX 2025.” – Michael Zydor, Managing Director of Affiliated Monitoring

The Electronic Security Expo (ESX) is the largest trade show of its kind, specifically designed for the pro-installed channel. It is a great opportunity to gain experience, network, and grow your company. There are many booths to choose from, in a variety of sizes, to meet your company’s needs.

“ESX provided us with a comprehensive forum to explore the latest technological innovations in the security industry. The knowledge and connections we gained at ESX have been instrumental in enhancing our operations.” – Emily Nowicki, Account Executive, Edgeworth Security 

The ESX team is ready and willing to help all existing and potential exhibitors and sponsors explore all opportunities available at the upcoming 2025 event. Act now, expo booths and sponsorships are limited. Contact one of ESX’s team members to reserve a booth, today. 


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June 13, 2024 ESX

The highly anticipated event of the year for the security industry finally happened! ESX 2024 opened and brought together security professionals from all over the country. ESX attracts the biggest, best, and most progressive installing and monitoring companies in the nation to meet with exhibiting electronic security equipment vendors and industry providers.

Each year, ESX is proof that it is possible to offer a show floor large enough to spotlight an incredibly wide range of security products and services, yet manageable enough to tour at a leisurely pace and drill deeply into any category. No end users. No chaotic crowds. This is a tailored educational event designed to help you grow your business. Here are some highlights of the many thing’s security pros were able to experience at this year’s ESX.

Day 1 – Monday

ESA Meetings

The Electronic Security Association, the owner of the event, jumpstarted the events at ESX with several meetings including the ESA Associate Member Meeting and ESA Annual Meeting to discuss industry trends and more. Thanks to everyone who attended the ESA Annual Meeting and supported our award winners for excellence in the industry, and the installation of our newest Board members and Chairman, Kevin Stone.

Executive Leadership Workshop – Part One

After the meetings attendees jumped into ESX’s Executive Leadership Workshop- Part One. This workshop was an opportunity to connect with, learn from and grow with other C-Suite operators and owners of electronic security and life safety companies. The program offered insights to freshen up your leadership approach and motivate your team. This leadership workshop part one was led by Paul Epstein 2X bestselling author and former NFL and NBA Executive.

Opening Celebration

ESX finished Day 1 of the event right! There is no better way to take in Louisville than with live music, local beer and spirits, and a mix of local flavors as we celebrated the launch of ESX 2024! The Opening Celebration was a perfect opportunity to mix and mingle with other attendees and catch up with old industry friends in a more casual, laidback environment. This time around, the Opening Celebration had a lively bluegrass band to get security pros into true Louisville spirit.

 

Day 2 – Tuesday

OpenXChange Breakfast

Moderated by George DeMarco, the OpenXChange Breakfast is where we talked about the newest-of-the new; technologies, services, and go-to market strategies and the changing competitive landscape that will influence the direction of our industry. Our expert panelists this year included David Selinger Co-Founder/CEO of Deep Sentinel, Marty Guay VP of Business Development at Stanley Black & Decker and Dean Drako Founder & CEO of Eagle Eye Networks. This lively panel, from various segments of the industry, focused on what’s likely to happen and how it’s going to impact your business in the near term and long run, including technologies that you should pay attention to.

Education Sessions

The education sessions continued on Tuesday. They focused on sales strategies, marketing, the power of AI, raising RMR and more.

Expo Open

ESX 2024 expo floor provided access to multiple exhibitors in varying industries such as Fire Detection, Access Control, Smart Home Building, Video Surveillance IT/Networking and so much more! Tuesday also offered 5 incredible educational sessions on sales, management, operations, monitoring and more from speakers with years of real-world experience, as well as free technical training to exhibitors and sponsors. Throughout the day, attendees were able to walk around the expo floor, observing the latest technology from exhibitors in the industry. Day one of the expo included a Block Party. Each corner of the expo floor was Louisville-themed, each showcasing lite bites inspired by iconic Kentucky staples with refreshing drinks from our open bars scattered throughout the aisles.

Keynote Luncheon

There also was the keynote luncheon on the main stage featuring Keynote Speaker Ryan Leak. Ryan Leak’s inspirational session was titled Leveling Up: Tools to Help You Lead Yourself Better & Inspire Others. The Sara E. Jackson award was also presented after the Keynote to Holly Borgmann, Vice President of Government Affairs at ADT.

Innovation Awards

The Innovation Awards recognize outstanding products and services that drive the electronic security and life safety industry forward. Our panel of ESX judges — integrator leaders from across the nation — presented the ESX Innovation Awards to products and services that offer significant growth opportunities to dealers, integrators and monitoring centers.

SIAC Awards Reception

The SIAC Awards Reception is where the Youth Scholarship award was announced. Individuals were honored throughout this networking reception, as we identified the industry’s leaders working to resolve alarm management issues. We awarded the PDQ Awards, along with SIACs William N. Moody Award.

Pub Crawl

After a day on the expo floor attendees visited the local Kentucky nightlife at the ESX Pub Crawl! Security pros shared experiences, caught up with friends and made new ones in a casual atmosphere. ESX is unique in that it offers opportunities where work meets play and industry friendships are formed.

 

Day 3 – Wednesday

Education Sessions

The education sessions continued through Wednesday. They focused on video monitoring, optimizing your sales team, maximizing ROI, Transformative Industry Strategies and more.

Expo Day 2 Activities

Attendees were able to connect with lunch on the expo floor while continuing to make connections with peers in the industry. This was a fantastic opportunity to showcase each product and service. Wednesday also held historical artifacts on the expo floor where attendees could get a unique bourbon trail tasting.

General Session

There also was the General Session on the main stage featuring Keynote Speaker Justin Forsett. Just steps away from the expo floor, this highly energetic and engaging presentation, security pros learned how to create phenomenal experiences, share powerful stories, and help others along the way. Elevate your life, both personally and professionally. This is also where we presented the Weinstock Award to Kirk MacDowell, President of MacGuard Security Advisors.

Weinstock Celebration

The Electronic Security Association (ESA) held the Weinstock celebration at Derby City Gaming where Security Pros enjoyed quality spirits and a mix of local flavors at the as we commemorated the accomplishments of a security professional whose lifetime achievements have made a significant impact on the industry. The celebration wrapped up the third day of ESX.

 

Last Day – Thursday

Education Sessions

With classes like Mastering Inventory Management for Efficiency, and How to Boost Revenue without Adding Customers, Thursday was filled with education-packed sessions that have been designed to help electronic security pros move their business forward towards efficiency and productivity.

Closing Luncheon

Opening the last day of the Expo is the Closing Luncheon where security pros went for inspiration, motivation and networking with like-minded electronic security and life safety peers. This plated luncheon included programming that will inspire members of your organization to accomplish their goals and lead others to climb to higher levels of success.

Executive Leadership Workshop – Part Two

ESX 2024 Executive Leadership Workshop- Part Two was the final stop of the Executive Leadership Workshop. Two electronic security and life safety integrators/dealers talked through their processes for effectively leading and motivating employees to achieve peak performance. This included real world advice for putting programs into place that make a difference.

See You Next Year!

So far ESX 2024 is one for the books! Make sure to save the date for ESX 2025 hosted in Atlanta, Georgia (Cobb County) June 16-19! It is bound to be another incredible experience at the Electronic Security Expo.

 

Check out this year’s ESX’s Highlights here:


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June 4, 2024 ESX

The Electronic Security Expo (ESX) is proud to announce the winners of the 2024 Innovation Awards, recognizing excellence and innovation within the electronic security and life safety industry. These prestigious awards highlight next-generation products and services that present significant growth opportunities for integrator companies.

An independent panel of judges selected the winners based on a comprehensive set of criteria, including ingenuity, applicability, response to market needs, and more. The 2024 ESX Innovation Awards Judging Panel, led by Preston Atkins, Systems Engineer at

“The ESX Innovation Award winners showcase the industry’s leading-edge advancements,” explains ESX Chairman, George De Marco. “These innovative products and services are driving efficiency and profitability. Congratulations to this year’s outstanding innovators for shaping the future of security and life safety technology.”

 

2024 ESX Innovation Award Winners:

ESX congratulates the visionary companies behind these breakthrough technologies. Winners are listed in order by category:

Access Control/ ID Systems

Readers / Keypads

 

Fire/ Life Safety

Detection Appliances – Smoke / Heat / Gas Detection Services

  • FireProtect 2 RB (Heat/Smoke/CO) UL Jeweller by Ajax Systems

Cellular / Radio Communications

 

Installation/ Service Tools

Tools / Testers

  • Camerashine Surveillance Cleaning Kit– Clean Any Camera Safely from the Ground by Camerashine

Systems Design / LifeCycle Maintenance – Commercial

 

Intrusion Systems

Outdoor Detection

 

Monitoring (Central Station)

Alarm Monitoring for End User

  • Patented Becklar Engage Platform– an AI-Powered Platform that Makes a Difference in the Moments that Matter by Becklar

 

Smart Home– Electronics, Control Systems, & Networking

IT / Networking

Home Automation / Home Control Systems

  • Control4 Halo Touch Remote by Snap One

 

Specialty Products & Services

Power Supplies & Batteries

 

Video Surveillance

Managed Video

  • Advanced Interactive Video Monitoring and Remote Guarding Solution – Eyeforce by Becklar

Video Analytics

Video Management Software

  • Eagle Eye 911 Camera Sharing/ Eagle Eye 911 Public Safety Sharing Complete by Eagle Eye Networks

Megapixel / HD Cameras

  • First Alert VX3 HD Outdoor Camera by Resideo

IP Cameras

 

The ESX Innovation Awards continue to spotlight the innovative efforts of companies that are shaping the future of the security and life safety industry. The awards ceremony will take place during the ESX 2024 Expo, where attendees can explore these cutting-edge products and services.

The TechVision Challenge

The TechVision Challenge is a Shark Tank Style Competition held at ESX where judges recognize outstanding products and services that drive the electronic security and life safety industry forward. The TechVision Challenge is an opportunity for manufacturers and service providers to come up with innovative end-user offerings and tools that help dealers, integrators, and monitoring professionals become more efficient and profitable.

The selection of the winner is based on specific judging criteria that include:

  • Features & Functions
  • Aesthetic & Design Qualities
  • Groundbreaking or Innovative
  • Improving End User Experience
  • Overall WOW Factor
  • Improves Efficiency
  • Increases Company Value
  • Regulatory Compliance

It is up to each contestant to prepare their own presentations for the competition and the TechVision Challenge judging criteria will be used to determine what product or service will be named Best of Show for ESX 2024.

This year, nine participants from the Innovation Awards judging process were invited to compete in the TechVision Challenge and an interactive judging panel of three judges watched the presentations. The judges then have up to 12 minutes for each presentation to judge each product.

This year, we had incredible products in the competition for “Best of Show”, but the ultimate winner was Ajax Systems for the FireProtect 2 RB (Heat/Smoke/CO) UL Jeweller with runner-up Eagle Eye Networks for their Eagle Eye 911 Camera Sharing/ Eagle Eye 911 Public Safety Sharing Complete.


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May 30, 2024 ESX

The Electronic Security Expo (ESX) 2024 unveils the exciting activities and events taking place on the expo floor for two days (June 4-5) of the conference. Attendees can look forward to a dynamic lineup of tech talks, innovation presentations, networking opportunities, and more, all designed to enhance their experience and provide valuable insights into the latest trends and technologies in the electronic security and life safety industry. 

“We’re thrilled to present cutting-edge security and life safety innovations at the expo, featuring top product and service providers.” says ESX Chairman, George De Marco “ESX provides a close-knit and comprehensive experience with exhibitors, fostering connections and collaboration with industry leaders, decision-makers, and influencers.”

Day 1: Tuesday, June 4, 2024, | 1:00-5:00 PM 

  • 1:30 PM – 2:00 PM: Tech Talk and Coffee Break @ ESA Central 

Kick off the afternoon by mingling with fellow ESA members and ESA staff. This is a fantastic opportunity to network, share insights, and enjoy a coffee break together. Location: ESA Central Booth 513 

  • 2:30 PM – 3:00 PM: Innovation Awards Presentation 

Join ESA for the highly anticipated announcement of the TechVision Challenge winner and runner-up for 2024. This session offers executive pass holders technical and trend training that will keep them ahead of the curve. Location: ESA Central Booth 513 

  • 3:00 PM – 4:00 PM: ESA Central Counterpoint Session – Exploring the Shifting Landscape of Residential Security 

Dive into an engaging session exploring the evolution of residential security. This discussion will cover the spectrum from traditional alarm dealers to innovative AI-powered surveillance and DIY solutions. Gain insights into the forces shaping the future of home protection. Location: ESA Central Booth 513 

  • 3:00 PM – 4:00 PM: Executive Management Professionals National Meet Up 

Network with industry peers while exploring four distinct Louisville-themed corners on the expo floor. Enjoy lite bites inspired by iconic Kentucky staples and refreshing drinks from open bars scattered throughout the aisles. Location: Booth 801 

  • 4:00 PM – 5:00 PM: ExpoBlock Party 

Explore four distinct Louisville-themed corners on the expo floor, each showcasing lite bites inspired by iconic Kentucky staples. And do not miss the libations – enjoy refreshing drinks from our open bars scattered throughout the aisles. Location: Each Corner of the Expo Floor 

 

Day 2: Wednesday, June 5, 2024, | 12:45-3:45 PM  

  • 2:00 PM – 2:30 PM: ESA Central NAPCO Tech Talk 

Discover how to add more residential RMR-accounts faster than ever with Prima by NAPCO. Learn about the benefits of this breakthrough smarter self-contained system, a 7” super panel for security, fire, video, and automation. This session is necessary for anyone looking to enhance their offerings and overcome common industry challenges. Location: ESA Central Booth 513 

  • 2:00 PM – 3:45 PM: Expo Bourbon Trail Reception 

Embark on a culinary journey across the expo floor, where each corner offers bourbon-infused treats and lite bites that perfectly complement the rich flavors of the infamous Kentucky Bourbon Trail. Location: Each Corner of the Expo Floor 

The Electronic Security Expo is a place where quality conversations can be had. This is more than quick product demos, come ready to explore installation tips, merchandising, pricing and ESX activities. Open to electronic and security pros only, you will not see end users here. We will have programing, refreshments and more throughout the day to complement your experience. All programming listed on this page is included with all ESX Passes. Register here. 

 


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May 21, 2024 ESX

The Electronic Security Association – (ESA) thanks its Premier Event Sponsor for their support in this year’s Electronic Security Expo – (ESX). This conference and tradeshow for security integration, life safety, and monitoring companies has earned a stellar reputation as the must-attend event for the industry’s most innovative and influential leaders. Beyond the tradeshow floor is an unparalleled opportunity to position organizations as a leading force in the marketplace. 

“NMC is thrilled to sponsor ESX 2024,” said Woodie Andrawos, President, NMC. “This event provides an excellent opportunity for us to engage with dealers and delve into the trends that are influencing our industry and their operations. Together, we are assessing the future and discovering methods to infuse more intelligence into their businesses.” 

ESA’s top sponsorship levels afford the best spotlight possible. When this focused group comes together to share their ideas and solutions, the industry takes a bold leap forward in setting the pace for its future. We are incredibly thankful to have dedicated sponsors who allow for this incredible event to happen and continue to bring a nationwide industry together.  

Sponsorship options for ESX 2025 will commence during ESX 2024 space selection, June 4-5, 2024, and the 2025 event will be held at the Cobb Galleria Centre in Atlanta, GA. To learn more, security manufacturers and service providers are encouraged to schedule a call with ESA’s VP of Business Development, Jessica DaCosta or ESA’s Business Development Executive Kaleigh Barraso. 


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May 15, 2024 ESX

The Electronic Security Expo (ESX) announces the esteemed roster of session speakers for ESX 2024, to be held in Louisville, Kentucky. The ESX advisory board has meticulously curated a selection of speakers from various corners of the industry, ensuring attendees have access to the foremost experts and thought leaders. 

The sessions at ESX 2024 promise to delve deep into a wide array of topics spanning electronic security and fire life safety, including industry innovations, RMR growth strategies, technological advancements, professional training opportunities, and more. From leadership to marketing, sales, and technical roles, the lineup boasts a diverse range of speakers, each bringing a unique perspective and expertise to the table. 

George De Marco, ESX Chairman, expressed his enthusiasm, stating, “The educational sessions are enriched by the invaluable contributions of volunteer speakers who generously share their collective expertise and wisdom, helping security professionals stay ahead of the changing competitive landscape. By sharing ideas and best practices, we create a stronger industry for everyone.” 

ESX Best Practice Sharing Sessions Speakers 

Keith Puckett  Cindy Ponder  David Stang  Chris Gilbert 
Tony Wilson  Kierra Lusk  Justin Bailey  Alison Shiver-Himes 
Taylor Sears  Misty Barker  Seth Slone  Sonny Tai 
Anthony Iannone  Troy Iverson  April Chastain  Morgan Hertel 
John Smith  Matt Wootton  Eric Garner  Mark Hillenburg 
Jennifer Holloway  Jeremy Bates  John Colehower  Chris Peterson 
Nicola Oakie  Gregory R. Breyer  Lynnie Guzman  Spencer Rogers 
Danny Goodpaster  Priya Serai  Andre Greco  John Cannon 
Sean Githens  Dee Ann Harn  Timothy Pastore  Tracy Larson 
Aiden O’Brien  Elizabeth Parks  David DeCamp  Kevin Stone 
John Nemerofsky  Crystal Jacobs  Dean Belisle  Scott R Elkins 

  

Scott Blakeman  Chelsey Hester  Matthew Brandon  Ron Grubbs 
Kendall Horner  Brian Karas  Alan Gillmore IV 
Mike Williams  Jeremy Daumen  Melissa Brinkman   
Quentin Gunther  Daniel Forrest  Edward Pedersen   
Wesley Usie  Boyd Ferrin  Kirk MacDowell   
Rick Seymour  Jim Wooster  Svetlana McCully   
Gretchen Gordon  Josh Davis  Chris Brown   
Cameron Fleck  Paul Rothman  Adam Green   
Jim Bigelow  Joel Barfield  Jesse Crawford   
Amy Becker  Brian Matthews  Kenny Klusman   
Matt Carlson  Jackie Townley  Tatiana Abramek   

 

“I appreciate the ESX Educational Sessions and believe they are the best the security industry has to offer.” says Kevin Stone, ESX Education Advisor “I look forward to participating each year and this year is no exception. This could be the best line-up of speakers and sessions that ESX has ever had. No doubt it’s the ‘Can’t miss industry event of the year.’” 

Attendees can anticipate quality conversations and comprehensive insights beyond mere product demonstrations. ESX Expo offers installation tips, merchandising strategies, pricing discussions, and ample networking opportunities. Importantly, ESX is exclusively open to electronic security professionals, ensuring a focused and productive environment for industry peers to connect and learn. 

Access to the education sessions and esteemed speakers is reserved for Deluxe and Executive pass holders. Register your team today to secure your spot at this unparalleled industry event! 

The ESX Management Education Track is sponsored by Napco Security, the Monitoring Track is sponsored by RSPNDR Inc., the Operations Track is sponsored by The Connection Xchange (TCX), the Sales Track is sponsored by Prima by Napco, and the Executive Leadership Track is sponsored by FieldHub. 


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May 15, 2024 ESX

The Electronic Security Expo (ESX) is thrilled to announce the highly anticipated OpenXChange Breakfast’s topics and experts, set to kick off on Tuesday, June 4th, from 8:30 to 9:45 AM. This dynamic event promises to accelerate attendees into the future, offering unparalleled insights and inspiration from forward-thinking leaders poised to reshape the security landscape. 

At the OpenXChange Breakfast, attendees will have the unique opportunity to encounter visionary leaders who will challenge them to reimagine the business of security. Through compelling panel discussions and thought-provoking presentations, industry experts will unveil disruptive technologies and emerging trends that will shape the future of the security industry and redefine the trajectory of companies within it. 

“OpenXchange is not just about sharing ideas; it’s about a catalyst for transformative conversations with industry thought leaders.” says George De Marco, ESX Chairman “We unlock a wealth of information and possibilities and spotlight invaluable insights that shape the future for both the industry and for security professionals.” 

Moderated by George De Marco, ESX Chairman, the expert panelists include: 

David Selinger, Co-Founder/CEO, Deep Sentinel 

David Selinger was an early employee at Amazon, working directly under Jeff Bezos. He led the R&D arm of Amazon’s data-mining and personalization team. He co-founded Redfin (now a multi-billion dollar company) and founded RichRelevance, a company that offers personalized shopping experiences for large retail brands, including Macy’s, Barneys New York, Office Depot and others. 

“Humans have a tendency of overstating the short-term impact technology while missing the long-term trends. AI is no different–we are on a long-term wave that will do nothing short of transform the value we provide to our customers, how we deliver it, and how much value the industry creates,” says David Selinger, Co-Founder/CEO of Deep Sentinel. 

Marty Guay, VP, Business Development, Stanley Black & Decker, Inc. 

Marty Guay, with over three decades experience as a corporate innovator, has spent the past six years working with startups, academia, venture capital and global corporations to create business value opportunities for Stanley Black & Decker.  

Previously, Marty was a senior leader at STANLEY Security, the second largest global provider of electronic security.  He served at the President, Integrated Systems as well as the Vice President of Sales and Operations for North America.   Previous to STANLEY, Marty had twenty years of security experience notably as the President of Niscayah, USA and the Chief Operating Officer for Securitas Systems.  During this time, Marty led strong organic growth, several acquisitions, and strategic transformations of the business model. 

Dean Drako, Founder & CEO, Eagle Eye Networks 

Dean Drako is founder and CEO of leading cloud video surveillance and AI analytics provider, Eagle Eye Networks, which has ranked four times in the “Deloitte Technology Fast 500” list of North America’s fastest growing technology companies. Drako is also chairman of Brivo, a cloud access control company, and founder and CEO of Drako Motors, where he recently launched Drako Dragon, a 200+MPH 2,000 HP, all-electric hyper-luxury SUV. 

“Cloud video surveillance and AI are the fastest growing trends in physical security today, but many security integrators have not yet incorporated these newer technologies into their offerings,” says Dean Drako, Founder and CEO of Eagle Eye Networks. “I’m looking forward to a lively discussion about the rewards and risks of adopting cloud, AI and other technologies at next month’s 2024 OpenXchange at ESX.” 

Attendees will delve into critical topics such as: 

  • The transformative power of cloud technology in security 
  • Strategic investment and partnerships driving innovation 
  • The role of AI and predictive analytics in proactive safety, security, and operational applications  

Don’t miss out on this unparalleled opportunity to gain insights from industry visionaries and thought leaders. Join us at the OpenXChange Breakfast and be prepared to unlock the possibilities of tomorrow’s security landscape. Executive, Deluxe, and Expo Plus pass holders have access to the OpenXChange Breakfast. For more information and to register, visit www.esxweb.com/openxchange-breakfast. 

A special thanks to Becklar for sponsoring this Main Stage event.


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May 10, 2024 ESX

The Electronic Security Association (ESA) proudly announces Holly Borgmann, Vice President, Government Affairs at ADT, as the esteemed recipient of the Sara E. Jackson Award for 2024. This prestigious accolade recognizes individuals who exemplify extraordinary leadership and dedication in advancing the electronic security and life safety industry. 

Holly Borgmann’s remarkable career trajectory and unwavering commitment to industry excellence parallel the legacy of Sara E. Jackson, the award’s namesake and a trailblazer in the security sector. Jackson’s story of resilience and determination serves as an inspiration to all industry professionals. Despite facing personal adversity, Jackson assumed full responsibility for her company, Denver Burglar Alarm, and successfully led it through challenging times. Her legacy continues to inspire industry leaders like Borgmann to rise to new heights. 

In accepting the award, Holly Borgmann expressed her gratitude, stating, “It is truly an honor to receive the Sara E. Jackson Award. Sara’s story of resilience and leadership is incredibly inspiring, and I am humbled to be recognized in her name. I am grateful for the opportunity to contribute to the advancement of our industry and look forward to continuing to work towards a safer future for all.” 

John Loud, President of LOUD Security Systems and Chairman of ESA says “Holly Borgmann is receiving this honor for her service as the chairperson of the ESA Government Relations Committee for the last two years. In a display of tremendous leadership, she has led the committee by example personally advocating throughout the country on behalf of the industry. 

Join Fellow Security Pros in Honoring Holly Borgmann at ESX 2024 

Holly will be awarded at ESX – The Electronic Security Expo in Louisville, KY with a presentation that will take place on the Main Stage prior to the Opening Keynote at 11:30am ET. 

“We are fortunate to have volunteer leaders like Holly Borgmann who are willing to lend their time and expertise to the ESA community.” says Merlin Guilbeau, CEO of the Electronic Security Association “Under her proactive leadership, ESA was able to advance initiatives that protect the industry and positively impact public safety.” 

The Sara E. Jackson Award, sponsored by Telguard is presented annually to individuals who have demonstrated exceptional leadership, resilience, and dedication to the electronic security and life safety industry. 


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May 9, 2024 ESX

The Electronic Security Association (ESA) proudly announces Kirk MacDowell, President of MacGuard Security Advisors, as the esteemed recipient of the 2023 Morris F. Weinstock Person of the Year Award. This prestigious honor recognizes individuals who exemplify extraordinary dedication and leadership in advancing the electronic security and life safety industry. MacDowell’s illustrious career and unwavering commitment to industry excellence align seamlessly with the legacy of Morris F. Weinstock, the award’s namesake and a pioneer in the security sector. Through his visionary leadership and tireless advocacy, MacDowell has significantly contributed to the growth and prosperity of the industry, embodying the spirit of innovation and service that defines the Weinstock legacy. Join us in celebrating Kirk MacDowell’s outstanding achievements and profound impact on the security industry. 

“When Jamie Vos told me that I was this year’s recipient of the Morris F. Weinstock award, I was caught off guard, to say the least.” says Kirk MacDowell, ESA Weinstock Person of the Year “The legacy of Mr. Weinstock is one of service, leadership and building a lasting well-established brand in the industry. I am humbled to be this year’s honoree.” 

Merlin Guilbeau, CEO of ESA agrees “Kirk MacDowell’s career has produced a body of work deserving of this distinguished honor. In business he exemplifies the values of honesty, integrity and work ethic portrayed by Morris Weinstock. And when giving back to the industry, he leads by example with humility and gratitude inspiring others to do the same. We are all fortunate he chose this industry to leave his mark.” 

Celebrate Kirk MacDowell at ESA’s Weinstock Celebration 

Wednesday, June 5th from 6:00 to 7:30 PM at Derby City Gaming | ESX 2024 

Honoring Morris F. Weinstock’s legacy, the event will recognize Kirk MacDowell for his leadership and dedication to the industry. Attendees can anticipate a captivating musical performance by Aaron Bucks, known for his Country Soul style, alongside lively conversation and local cuisine. With a Kentucky Derby theme, guests are encouraged to dress in their finest Derby attire for an unforgettable experience. Open to ESX registrants with Executive, Deluxe, and Expo Plus passes, the Weinstock Celebration offers a unique opportunity to celebrate excellence in the industry and network with peers. 

ESX 2024’s Weinstock Award and Celebration is sponsored by ESA’s Diamond Executive Strategic Partner, Resideo. 


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April 17, 2024 ESX

About ESA’s Weinstock Person of the Year Award 

Morris F. Weinstock was a pioneer in our industry, founding Morse Signal Devices in 1934 alongside his brother Jack in Cleveland before expanding operations to California. Recognizing the need for industry collaboration, he joined forces with Ben Call of Call’s Police Signal Corp. to establish the National Burglar & Fire Alarm Association (NBFAA) in 1948, now known as the Electronic Security Association (ESA). Since then, the Morris F. Weinstock Award has annually honored individuals who have demonstrated outstanding leadership and innovation in advancing the security industry. This prestigious accolade celebrates the trailblazers who have made significant contributions to our field since its inception in 1970. 

 

Each year, we pay tribute to Morris F. Weinstock, a visionary whose legacy underscores the importance of dedication, innovation, and purpose.” Says George De Marco, ESX Chairman. “True excellence extends beyond awards; it is found in the unwavering commitment to serve the industry and others selflessly. In our celebration at ESX, we will honor not merely an individual, but a legacy that ignites our collective drive to soar to greater heights.” 

 

Live Musical Performance by Aaron Bucks 

ESX is also pleased to announce that Aaron Bucks will be performing at the ESX Weinstock Celebration. He’s graced stages across Nashville, from the legendary Bluebird Café to venues like Pucketts and 3rd and Lindsley. Aaron’s accolades include winning prestigious songwriting contests like the John Lennon, Unsigned Only, and International Songwriting Contests, along with the Bluebird Cafe’s Golden Pick contest. His music, described as Country Soul, exudes positivity and vitality, reflecting Aaron’s own laid-back demeanor. Security pros can prepare for an unforgettable performance by Aaron Bucks at the ESX Weinstock Celebration! 

 

Dress to Impress in Derby Style! 

Get ready to experience the excitement of the Kentucky Derby at the annual Weinstock Celebration at ESX 2024. Attendees are encouraged to don their finest Derby attire, complete with fancy hats and dapper ensembles, as they enjoy an evening filled with lively conversation, live music, local Louisville cuisine, and more. This celebration is open to ESX registrants with Executive, Deluxe, and Expo Plus passes. Register here. 

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