Blog Posts

Electronic Security Expo


August 17, 2022 ESX

While the first ESX back in-person in two years is now in the rearview mirror, security pros will have the coming months ahead to apply many of the best practices and business insights to their organizations. This is THE event for education and networking in the channel — and the 2022 event delivered just that.

The show’s impact will ripple well into 2023, when the industry’s leaders will gather again. Join us June 5-8 in Louisville, KY for ESX 2023! www.esxweb.com


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July 27, 2022 ESX

During ESX 2022, Steve Firestone, long-time industry professional and ESA volunteer, accepted ESA’s Morris F. Weinstock Person of the Year Award — the association’s most prestigious honor. Here’s what he had to say…

[Full Video Of Speech Available Below]

I am shocked, overwhelmed, humbled beyond belief, because unlike the gentlemen and ladies behind me who have spent in almost every case their entire careers in this wonderful industry, I haven’t. And unlike I think all of them, I haven’t started my own security business. I happen to have stumbled into this industry a number of years ago. And to receive this kind of recognition and to be on the stage with these guys, I can tell you, is one of the absolute highlights of my career.

So I can’t thank this group enough for inviting me into the club. It’s really very humbling. Early in my career. I was very blessed to have had people that introduced me to the value of learning from others in other industries or in the same industry to get involved in volunteerism and to be afforded the opportunity now to do the same kinds of things is really pretty special to me.

In my time as a volunteer, the great majority has been as much fun as I’ve had in my career. But those of us who have been on the inside know, there are moments where sometimes as a volunteer, it feels like you’re in front of the Senate committee confirming a Chief Justice nominee — where you’re taking arrows. Because as volunteers, our charge as volunteers is to do the best thing for the industry, even if it’s not always the most popular thing. And I’m proud to be associated with the group of men and women who have done that throughout their time of volunteering in the industry. 

A couple of specific “thank you’s.” I will start with Pat Egan, who during my presidency at Select Security believed in the value of volunteerism. And I was able to give the amount of time that I gave to the association. So that’s the first thank you. 

The second thank you is to the management team that I worked with at Select Security. And some of them, I think, are in the room, but I’m not sure. I’m going to mention them by name so it actually goes on the record. Thanks to Roger, Steve, Alex, Joe, Bob, and Bob. Thank you! Hopefully, you’ll see this video at some point because I would not have been able to give the amount of time that I gave without their support.

And next, I’d like to thank those who have served on the executive committee with me over the years and in no particular order. And yes, I had to write them down because I don’t want to forget anyone.

And the first name that I’ll mention is the winner of the award yesterday, the Sarah Jackson Award. Dee Ann, Chris, Tim, Marshall, John, James, Steve — and, yes, he’s known as Bad Steve. I’m known as good Steve. Jamie and Angela, thank you. And a gentleman that couldn’t be here today, Dom. Thanks for being part of my indoctrination into volunteering in the industry. There’s some other industry friends that I think weren’t mentioned and I’ll name your first name so you know who you are. George, Kirk, Robert, John and Mark. Thanks a bunch for being there side-by-side with me through this. The second last group is the ESA leadership team and the professional staff who I have had the great pleasure of working with for quite a long time now. 

The ESA Leadership Team gets mentioned by name frequently. I’m going to mention them by name, but I also want to mention, and I think most of them are seated over there, I see them waving. Their names don’t get mentioned often and I’m now going to call them out by name. But first we’ll start with Merlin. Thanks a million. 

I can’t believe how good a friend you become. So Merlin, Jillian, and Michelle. You guys are phenomenal. You get kudos and credit, but the audience doesn’t really know how much you really deserve, so a million thanks. Tom and Chris, thanks a million. Jess and Kaleigh, Lexi, Sophia, Leshauna, Kyndal, Hannah, Daniela, Daniel, Pat, Amanda, Bethanay, Matt, Mashawnda, Vickie. I thank them for all they do. 

And the last two are the most important too. And they’re here. And it’s my wife Rebecca and daughter Jessica and my son-in-law Brian — who’s an attorney and can’t be here. It’s interesting. Jason Lutz and I were talking in the hallway about half an hour ago and we’re talking about when someone volunteers. 

Whether it’s in this association or another. It means that you’re making a choice to do something and give back to a group or an industry. And that’s a really commendable thing to do. But it also takes people at home who believe in you and support you through good times and bad times. And I’ve got the best. 

So…. Rebecca, Jess, Brian. I love you guys. Thanks for being an example of what a human being should be. I’m honored to be your husband and your dad and your father-in-law. So thank you. 

Scripture says that older people have a responsibility to make themselves available to impart wisdom and guidance and leadership based on their experience to younger people. 

And younger people have a responsibility to listen and learn and gain from that experience that you only get through years of doing what you do.

Now, younger people have a responsibility to listen and do something with it, but they also have a responsibility to in turn give the enthusiasm and new ideas and different perspectives to older people. And it is not a coincidence that it is in scripture that we learn about that. 

But didn’t I just describe what an association is? Isn’t this what the people like us on this stage do? It is the responsibility of younger people to challenge us. I’m in this group to challenge us. And I am thrilled that the Electronic Security Association by its very nature is built around those tenants that we find in scripture. I think that is the coolest thing that there could possibly be. So again, thank you, gentlemen and ladies, for the honor. 

I appreciate this more than you can possibly know, because I know I don’t necessarily fit the perfect mold if there is one. And if there was one, then I guess we just broke it. So, thank you very much. 


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July 27, 2022 ESX

Expo Booth spaces and sponsorships are now available for the 2023 Electronic Security Expo (ESX), a trade show and educational conference owned by the Electronic Security Association (ESA). It will be held June 5-8, with Expo Days June 6-7, at the Kentucky International Convention Center in Louisville, KY.

ESX is a great place to promote your products or services. Since the ESX expo is specifically designed for electronic security professionals in the pro-installed channel, exhibitors will have the opportunity to showcase their products and/or services by qualified buyers and influencers. This channel-focused expo is large enough to see the latest products and services, and intimate enough to have meaningful business conversations.

In fact, 80% of attendees reported in a recent survey that they will make a purchase or form a partnership as a result of a conversation they had at ESX 2022. With many reporting that purchases have already been executed just two weeks post-event.

“The quality of the conversations we’ve had and the leads that are coming out of this have been fantastic,” says Steven Coughlin, Account Executive at Bold Group and exhibitor at ESX 2022 

“We like ESX because it is more intentional,” says Jason Horton, Western US Director at Johnson Controls “People come to ESX to actually learn about the products on the expo floor.”  

ESX is designed to provide security professionals with a forum in which to learn about the latest technology innovations, acquire proven business strategies, gain new insights based on best practices, and connect with peers to grow a trusted network. The lowest exhibit space pricing rates (Early-bird rate) will be available until January 1st, 2023, so the event’s organizers encourage security vendors and service providers to reserve soon while the savings last.

Early Bird pricing is $40 per square foot for ESA Member Companies and $42 per square foot for Non-Member Companies. You can learn more about the available booth space at esxweb.com/esx-floor-plan.

Beyond the tradeshow floor is an unparalleled opportunity to position your organization as a leading force in the marketplace. When this focused group comes together to share their ideas and solutions, the industry takes a bold leap forward in setting the pace for its future. ESX is a unique environment — and you have the opportunity to set your company apart through branding and thought leadership opportunities. If you’re interested in additional sponsorship options, take a look at ESX’s sponsorship brochure here: esxweb.com/electronic-security-expo-sponsorship.

The Electronic Security Expo (ESX) is the largest trade show of its kind, specifically designed for the pro-installed channel. It is a great opportunity to learn, network, and grow your company. There are many booths to choose from, in different sizes, to meet your company’s needs.

The ESX team is ready and willing to help all existing and potential exhibitors and sponsors explore all opportunities available at the upcoming 2023 event. Act now, expo booths and sponsorships are limited. Contact one of ESX’s team members to reserve a booth, today.


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June 15, 2022 ESX
The highly anticipated event of the year for the security industry is finally here! The Electronic Security Expo is open and is bringing together security professionals from all over the country. It attracts the biggest, best, and most progressive installing and monitoring companies in the world to meet with exhibiting electronic security equipment vendors and industry providers. Each year, ESX is proof that it is possible to offer a show floor large enough to spotlight an incredibly wide range of security products and services, yet manageable enough to tour at a leisurely pace and drill deeply into any category. No end users. No chaotic crowds. This is a tailored educational event designed to help you grow your business. Here are some highlights of the many thing’s security pros have been up to so far and what is in store!

Day 1 – Tuesday

ESA Meetings

The Electronic Security Association, the owner of the event, jumpstarted the events at ESX with several meetings including the Board of Directors, Government Relations, and the Standard & Life Safety Committees to discuss industry trends and more. Thanks to everyone who attended the ESA Annual Meeting and supported our award winners for excellence in the industry, the installation of our newest Board members, and the induction of our new Chairman, John Loud, President of Loud Security in Atlanta.

NEW Executive Leadership Workshops

After the meetings attendees jumped into ESX’s New Executive Leadership Workshops. With workforce shortages, supply chain delays, technology platforms rapidly being upgraded, and consumer demands ever-changing. ESX teamed up with Executive Education at the Southern Methodist University (SMU) Cox School of Business to develop 4 hours of executive leadership education that will provide breakthrough insights and advanced skills on change leadership and people management – two of the toughest areas for integrator companies.

Opening Celebration

ESX finished Day 1 of the event right! There is no better way to take in Fort Worth than with live music, local beer and spirits, and a mix of local flavors as we celebrated the launch of ESX 2022! The Opening Celebration was a perfect opportunity to mix and mingle with other attendees and catch up with old industry friends in a more casual, laidback environment.  

Day 2 – Wednesday

OpenXChange Breakfast

The OpenXChange Breakfast is where we talked about the newest-of-the new; technologies, services, and go-to market strategies and the changing competitive landscape that will influence the direction of our industry. This year, the lively panel discussion focused on drones and robots and what is likely to happen and how it will impact our businesses and industry. This discussion was led by Alex Pachicov, CEO of Sunflower Labs and Stacy Stephens, EVP & Chief Client Officer of Knightscope, Inc.

Expo Open

ESX’s expo floor provides access to multiple exhibitors in varying industries such as Fire Detection, Access Control, Smart Home Building, Video Surveillance IT/Networking and so much more! Wednesday also offered  10 incredible educational sessions from speakers with years of real-world experience, as well as free technical training to exhibitors and sponsors. Throughout the day, attendees were able to walk around the expo floor, observing the latest technology from exhibitors in the industry. The innovation awards were also presented in recognition of the most outstanding products that drive the electronic security and life safety industry forward.

Keynote Luncheon

There also was the keynote luncheon on the main stage featuring Keynote Speaker Dr. Ivan Joseph. Just steps away from the expo floor, this plated luncheon will include programming to help build success, self-confidence, and grit amongst your leadership team. Self-confidence and inspiring self-confidence to meet and achieve goals is a skill.

Pub Crawl

After a day on the expo floor attendees visited the local Fort Worth nightlife at the ESX Pub Crawl! Security pros shared experiences, caught up with friends and made new ones in a casual atmosphere. ESX is unique in that it offers opportunities where work meets play and industry friendships are formed.  

Day 3 – Thursday

Education Sessions

The education sessions continued through Thursday. They focused on growing recurring revenue, contracts, drones, data, reducing false alarms, social media marketing and more.

Expo Day 2 Activities

Attendees were able to connect with lunch on the expo floor while continuing to make connections with peers in the industry. This was a fantastic opportunity to showcase each product and service. Thursday also featured a general session by Tony Birdwell who discussed Lessons for a Life Well Lived.

Weinstock Celebration

The Weinstock Celebration will be held this Thursday evening and wrap up the second day of ESX. The Morris F Weinstock Celebration commemorates the accomplishments of a security professional whose lifetime achievements have made a significant impact on the industry.  

Last Day – Friday

SIAC Breakfast

Opening the last day of the Expo is the SIAC Breakfast awards ceremony where the Youth Scholarship award will be announced. The ceremony will be kicked off by Dr. Joseph Kuhns who presented new data that debunks long-standing industry myths about alarm system dispatches and false alarm rates.

Education Sessions

With classes like 7 Practical Ways to Become a Better Boss, and Monitoring Innovation in Action, Friday is filled with education-packed sessions that have been designed to help electronic security pros move their business forward towards efficiency and productivity. The expo will wrap up earlier in the day.

See You Next Year!

So far ESX 2022 is one for the books! Make sure to save the date for ESX 2023 hosted in Louisville, Kentucky June 5-8! It is bound to be another incredible experience at the Electronic Security Expo.  

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June 14, 2022 ESX
Fort Worth, Texas – ESA would like to thank its Premier Event Sponsors for their support in this year’s Electronic Security Expo (ESX) taking place June 14-17, 2022 in Fort Worth, Texas. This conference and tradeshow for security integration, life safety, and monitoring companies has earned a stellar reputation as the must-attend event for the industry’s most innovative and influential leaders. Beyond the tradeshow floor is an unparalleled opportunity to position organizations as a leading force in the marketplace. “From helping security and alarm dealers modernize their businesses to bringing leading technologies together for the industry to see, ESX 2022 will deliver insights that impact our industry. Furthermore, ESX delivers a rich conference program featuring leading experts who will highlight their knowledge of security technology, business efficiencies, and professional development. Because of these reasons, we are proud to sponsor this year’s event and look forward to engaging with this impressive community.” Rochelle Thompson, Chief Marketing Officer, Netwatch Group. ESX is where passionate electronic security and life safety professionals gather. It’s large enough to see the latest products and services, and intimate enough to have meaningful business conversations. “Louroe Electronics has been a manufacturer and member for many years with satisfaction. We draw a business relationship with ESA and ESX as the go-to in understanding the integrator need for quality products and services. Life safety and smart technology are two of the interests Louroe has, making us great partners. Both ESA and the ESX show do a great job with training and management services to leading integrators.” –  Paul Kersh, Marketing Manager, Louroe Electronics Our top sponsorship levels afford the best spotlight possible. When this focused group comes together to share their ideas and solutions, the industry takes a bold leap forward in setting the pace for its future. We are incredibly thankful to have dedicated sponsors who allow for this incredible event to happen and continue to bring a nationwide industry together. For a complete list of all ESX sponsors, please visit: www.esxweb.com/sponsors-and-partners/ About ESX ESX (Electronic Security Expo) brings together professionals who are passionate about the business of electronic security and life safety. Dealers, integrators and monitoring professionals attend ESX to connect with like-minded peers, learn from business thought leaders, and discover emerging trends and technologies. Exceptional peer-to-peer education delivers strategies that help security and life safety professionals run, grow, and maximize their businesses–as well as rethink the future. The exhibit hall showcases the latest products, technologies and services, while dynamic networking events offer professionals opportunities to engage and collaborate. ESX 2022 will be held June 14-17 at the Fort Worth Convention Center in Fort Worth Texas. Learn more at www.ESXweb.com and follow us on Twitter@esxweb, Facebook, and LinkedIn.

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June 13, 2022 ESX
BY: ESX 2022 KEYNOTE SPEAKER, DR. IVAN JOSEPH 
Over the past months I’ve spoken a lot about my journey to lead Guyana to the final round of the World Cup Qualifiers. This was my big, hairy, audacious goal (Jim Collins, Good to Great). It had never been done before. I wanted it for our team, our staff, for our country more than anything. I wanted this. I was leaving no stone unturned. I funded my own recruitment service to identify talent. I created my own Christmas holiday camp. The staff was meticulous in their planning and details. We knew that we had a chance, and we honestly felt like we were going to do it. We went through the first three games undefeated. Our final match was in Tobago. We knew that if we took care of business and won, we would accomplish our goal.  I could tell we were ready when I walked in the changeroom. We took the lead late in the first half, 1-0. When Trinidad and Tobago tied it up, we took the lead again: 2-1. We were a minute away from accomplishing our goal when, unfortunately, we shut off. A fluke, errant kick found its way in a bouncing ball scramble into the back of the goal. Trinidad tied the game, and that was all they needed to advance. We were a minute away from accomplishing what many thought was impossible. There is no joy in second place. We fell short of our goal. We did not qualify for the World Cup. We went home empty-handed. To say we were devastated would be an understatement. We were despairing, despondent, demolished and any other d-word you can imagine… put it on the list. You can include doubt in there, as well, because when you lose, as a coach, you doubt all your actions and wonder what you could have done differently. There are often times that high performers set lofty, ambitious goals and are unable to achieve them. It’s a careful balancing act to know how high to reach so that you push yourself while recognizing that in striving, you will not catch every goal you set your eyes upon. How you lead when you fall short of your goal is key to maintaining the ground you’ve gained in its pursuit. Leaders that seek true excellence and aspirational challenges will miss our goals from time to time. How we choose to react in the moments after are key to how you maintain the commitment of your team; how they can continue to believe; and, whether they will go on following you to the ends of the earth. It’s easy to get lost in the emotion of failure — to blame others for their errors. It’s common to feel embarrassment and shame when the spotlight is on you right when you didn’t deliver. It’s tempting to blame third parties: ‘I didn’t have the resources, the budget.’ Deflecting doesn’t allow you to actually REFLECT and ask yourself the important questions: “What should I have done better?” and “What could I do differently?”

FOUR STEPS TO LEADING AFTER FAILURE  FINDING YOUR WAY THROUGH THE DARK: 

#1. Be quiet. 

I don’t address the team immediately with any critical feedback. I’m too emotional, and they’re too emotional. The message will not be clear. It will not be interpreted in the right way. There is no value gained with harsh words. Be as supportive as you can here. Allow people the space others need to express the emotions that they need to share. Listen. Do not react. Make no decisions. Take no actions. 

#2. Stay still. 

Sometimes when we put all of our resources into a goal and it doesn’t happen, we want to throw up our hands and walk away. We’re exhausted. We may feel that our efforts were futile or unappreciated. Recognize that now is not the time for actions. Wait. Allow yourself some critical time to think, to weigh, to measure… You may choose to pen a letter. Don’t send it. You may choose to vent — only do it with your closest, innermost circle to test your thinking. Don’t bottle it up inside you. It can become toxic. 

#3. Reflect. 

It’s time to do an honest, deep dive reflection where you are actively soliciting feedback–the raw, sometimes hard to hear, feedback. Cast a wide net. Hear feedback from your trusted advisors, from the people inside your team and from those on the outside looking in. Look for the consistent messages and themes. If we do this step superficially, we won’t make measurable, significant gains. I always know that I’ve made the right decision if, after the action, I ask myself would I still do it the same way again. If the answer is no, there is a teachable moment there—the actions and choices I would change if I could. Search for the teachable moments and take action to put those alternative actions and choices into your practices moving forward. Now you’ve got something different to try–something you’ve hashed out after honest, deep and collaborative reflection. 

#4. Regroup. 

Once you’ve calmed down, sorted it out, gathered your feedback, distilled your lessons learned and planned your steps to improve, you need to gather your team to share your findings. It’s not a one-way conversation. Make sure your team’s feedback is reflected clearly in this stage so they actually hear and see their own words. Bringing the group back together and sharing lessons learned engenders trust and loyalty. It’s then time to begin again.   Remind your fellow high performers that nothing great comes easily. Stress that persistence is the key to excellence, and begin again.   

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June 6, 2022 ESX
I am super excited to go to my first ESX as Chairman of ESA. It’s where memories are made, lifelong friendships are formed, information is exchanged, mentorships are born, and businesses learn to thrive! It is my pleasure to explore each with a personal story. Memories: First, I will wade into the dangerous category of memories. While there are a lot of personal memories, the ones that publicly shame are sometimes the most fun! I remember when I had left my iPad at a meal table and the next Main Stage George DeMarco decided to fine me publicly for its return. SIAC benefited and I got my iPad back. Moral of this story: don’t leave anything behind! Lifelong friendships: There are so many it is difficult to select one. Past ESA President and Weinstock Recipient Angela White reached out to me at one ESX and we had a great conversation about life, ESA, and business. She invited me to meet so many wonderful and influential people. As life has happened to both of us, she has always been there to spend countless hours on the phone with me. Information Exchanged: There are those moments of clarity that become AHA moments in each of our lives. Sometimes, just being together presents opportunities to exchange information in meaningful ways. Mentorships: There are people in one’s life that just simply make you better. I remember watching Steve Firestone on stage and thinking to myself how impressed I was with him. How he handled himself, the ease and care in which he formed his answers and the overall wisdom behind them. At the time, I never thought I would get to know him— much less have him as a mentor. Just that happened. Not only did I get to know him, but anytime I called he made me his top priority —at least it felt that way. He has made one of the most positive impacts in my life and I’m honored to call him a friend. In short make friendships, meet mentors, engage with them to make memories and above all don’t be afraid to share ideas and listen —engage and enjoy!  
  • Come thank Jamie Vos for his service to the industry and welcome new board members being sworn in at the ESA Annual Meeting, being held at ESX Tuesday, June 14 at 4:30 in room 103A/B.

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June 2, 2022 ESX

ESX’s Innovation Awards distinguish innovation and excellence in the industry — and identify the next-gen products and services that will offer significant opportunities for growth for integrator companies.

These products and services were selected by an independent panel of judges based on a specific set of criteria, including ingenuity, applicability, response to market need and more. The 2022 ESX Innovation Awards Judging Panel, led by Mark Reimer of ADT, also included Michele Monheim, Customer Service Manager of Amherst Alarm, Inc., Rodger Reiswig, Fellow & VP Industry Relations, Global Fire Detection Products of Johnson Controls, and Eric Widner, General Manager of LOUD Security. ESX is grateful to these judges for lending their time and expertise to this important program that recognizes forward-thinking ideas within the security industry.
“We are proud to highlight next-gen products and services that create new opportunities for security professionals to offer their end users,” says George De Marco, ESX chairman. “In addition, these winners offer innovative solutions for companies looking to effectively grow their revenues, improve the customer experience and maximize their profits.”
  ESX congratulates the forward thinking companies behind these 22 breakthrough technologies and services for 2022.  

Access Control/ID Systems

Gate/Door Operators

Product: IQ Lockdown Company: Johnson Controls  

Electronic/Mechanical Locks

Product: Home Connect 620 Keypad Connected Smartlock Company: Kwikset  

Hosted / Managed Access Systems

Product: AirAccess® Company: NAPCO Security Technologies   Readers / Keypads Product: SPECTRE Nano Company: STid  

Cyber Security

Data Privacy Solutions

Product: uRISQ Company: CSR Privacy Solutions  

Dealer Services

Business Operations

Product: QuoteAnywhere and the Site Survey 3.0 Company: WeSuite, LLC  

Fire Life/Safety

Controllers & Control Panels – Analog / Addressable / Conventional Systems

Product: FireLink XL 255 New 255Pt Addressable FACP powered by StarLink Cellular Company: NAPCO Security Technologies  

Cellular / Radio Communications

Product: StarLink Max Fire Cellular Communicator Company: NAPCO Security Technologies  

Installation/Service Tools

Systems Design/LifeCycle Maintenance – Commercial

Product: SiteOwl Company: SiteOwl  

Intrusion Systems

Controllers & Control Panels

Product: IQ Pro Company: Johnson Controls  

Mobile Apps for Consumers

App for Security / Life Safety Systems – Residential

Product: Alarm Verification Services Company: Alula  

Monitoring (Central Station)

Interactive Services for End User

Product: AG Chat Company: AvantGuard Monitoring Centers  

Dealer App

Product: AvantGuard MLS Reporting Tool Company: AvantGuard Monitoring Centers  

GPS / Mobile Tracking

Product: Security mPERS Umbrella Company: Essence Security International Ltd.  

Enhanced / Verified Monitoring

Product: Evolon Enterprise 2.0 Company: Evolon Technology, Inc.  

Software

Product: On Demand Mobile Guard Services Company: RSPNDR Inc.  

Smart Home — Electronics/Control Systems/Networking

Energy Management Controls / Systems

Product: Smart Thermostat HD Company: Alarm.com  

IT/Networking

Product: IQ WiFi 6 Company: Johnson Controls  

Home Automation / Home Control Systems

Product: PoolScout Company: Deep Innovations  

Specialty Products & Services

Power Supplies & Batteries

Product: Tango – PoE Driven Access Control Power Supply/Chargers Company: Altronix  

Command Center Technologies

Product: Vistacom SecureView™ Company: Vistacom Control Room Solutions  

Video Surveillance

Video Analytics

Product: Business Activity Analytics and Pro Series Cameras Company: Alarm.com  

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May 24, 2022 ESX
The past few years have taught us that the electronic security industry is essential and resilient. It has also led many to understand that operational efficiencies and staying close to the customer are paramount for long-term viability. It is time for dealers and integrators to be proactive and set their course. In order to do that with some success, they must first have some industry insights to plot the course ahead.

What might surprise security professionals?

The Good – Security professionals are still considered one of the most trusted partners in delivering safety and security products and services. Because of disruptors entering the industry, they caused traditional players to change their operational playbooks and adopt new product offerings. Although traditional players sometimes rail against these disruptors, their fresh perspectives have supercharged revenues, especially recurring revenue streams.   The Bad – Truck rolls are getting more expensive. Dealers and integrators will need to augment field service with technology that minimizes truck rolls.  The fight for the smart home is the next battleground for traditional dealers to address, especially as the largest technology companies on the planet are ramping up their smart home go-to-market strategies. In addition, recurring revenue is at risk for those dealers and integrators that don’t have a proactive customer engagement plan in place.   

Negative Industry Impacts Compared to Previous Years

Supply Chain and Labor Shortages – With supply chain and labor shortages, dealers and integrators may experience lower growth.   Profit Squeeze – As a result of supply chain and labor shortages, dealers and integrators may experience a profit squeeze unless price increases for products and services are implemented.     Response to Alarms –  As cities and municipalities implement or consider budget cuts for police services, the potential fallout may result in a more limited capacity for police to respond to alarm activity.

Positive Industry Impacts Compared to Previous Years 

Proven Resiliency – Many dealers, integrators, and monitoring centers experienced strong growth in 2021, proving that security services are important to end users, whether for homes, businesses, or governmental agencies. The most successful companies are the ones that adopted new technologies, services, and methods to market, and have the ability to add incremental and sustainable recurring revenue.   Customer Experience – Consumers and businesses have a higher degree of interaction and engagement over the technology and services offered by the industry. This simplifies the process of managing what’s important to them on their terms. This reinforces that dealers and integrators are the go-to trusted resource that consumers and businesses expect for security, safety, convenience, or productivity needs.   Security professionals who are interested in taking a deeper dive into the industry’s trends should register and attend ESX 2022 in Fort Worth, TX, June 14-17. Over the course of 3.5 days attendees will experience industry-leading education programs, best practices, and more. It is where the industry gathers, and you don’t want to miss it.