Taking place June 1–4, 2026 at the Irving Convention Center, ESX 2026 will feature a dedicated pickleball court where attendees can step out of the booth aisles and into a lively, interactive environment. The court creates a natural gathering place — one where relationships form easily, conversations flow freely, and networking feels fun instead of forced.
Pickleball’s meteoric rise is driven by its inclusive nature and social appeal, making it a perfect match for ESX’s collaborative culture. The game encourages quick interactions, friendly competition, and repeat engagement throughout the event, drawing consistent foot traffic and creating memorable touchpoints for attendees and sponsors alike.
Why Pickleball at ESX?
Pickleball is the fastest-growing sport in the U.S., known for its accessibility, energy, and ability to bring people together—and ESX 2026 is bringing that momentum to the show floor. The Pickleball Court Experience offers high-energy, organic engagement with electronic security and life-safety decision-makers.
- A casual, high-energy atmosphere that naturally draws attendees in
• Built-in conversation starters and shared experiences
• Repeated exposure as attendees return throughout the event
• A brand presence that feels modern, approachable, and on-trend
Pickleball on the Expo Floor Sponsorship Opportunities Available
To bring this experience to life, ESX 2026 is offering a limited Pickleball Court Sponsorship opportunity for brands looking to align with one of the most talked-about activations on the expo floor.
What Sponsors Receive:
- Prominent logo placement and branding on signage surrounding the pickleball court.
- Opportunity to provide branded paddles, balls, or attendee giveaways.
- Recognition in the onsite guide, on the ESX website, and within the ESX mobile app.
- Optional one-hour private court time to host customers and prospects in a relaxed, relationship-focused setting.
Act Fast — Availability Is Limited
With just four sponsorships available, demand is expected to move quickly.
To learn more or secure a Pickleball Court Sponsorship at ESX 2026, contact the ESX Sales Team today.