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  • Mastering Your True Labor Cost

    In this session, you’ll learn the methodology to calculate labor rates accurately, understand the impact on margins, and apply markups that safeguard profitability. Gain practical tools to evaluate service efficiency, price jobs with confidence, and make smarter operational decisions that balance customer satisfaction with financial performance. Walk away with a clear understanding of what each technician visit really costs your business—and how to turn that knowledge into stronger margins. Mastering […]

  • Coaching Technicians to Sell: Turning Customer Interactions into Sales Wins

    This session shows managers how to train technicians to identify upsell opportunities, confidently present add-on solutions, and turn every customer interaction into a growth opportunity. We’ll also explore simple ways to encourage Google reviews and design incentive programs that motivate without distracting. Walk away with practical tools to empower your field team to not only fix problems but also fuel sales […]

  • Code Red: Navigating the Latest Fire System Regulations

    This session breaks down the latest NFPA changes and emerging compliance requirements that directly impact your business. Learn how regulatory changes create new recurring revenue (RMR) through enhanced maintenance requirements and compliance services. We'll cover new standards, complex code interpretations, and how to position yourself in the business of life safety. Discover how to turn regulatory complexity into […]

  • From Completion to Continuous Improvement: The Power of Post-Job Assessments

    In this session, we’ll review practical tools and methods to analyze project outcomes, uncover root causes of variances, and capture customer feedback that strengthens future work. Industry experts will share proven strategies for documenting lessons learned, identifying installation upsells and RMR opportunities, and streamlining closeout processes. Walk away with practical templates and best practices to reduce callbacks, boost profitability, and transform every […]

  • Smarter Ops: Using Technology to Run Leaner, Faster, and More Profitably

    This session breaks down how to evaluate, implement, and integrate field service management software that fits your business. We’ll explore how to automate key workflows such as dispatching, work orders, inventory management, and invoicing, while ensuring your systems work together. Whether you're just starting your digital transformation journey or looking to tighten up your tech stack, you’ll leave with a clear roadmap […]

  • Profit in Focus: Real-Time Gross Margin Reporting

    In this session, you’ll learn how to design meaningful gross margin reports, integrate them into your weekly operations, and use scorecards to keep your team accountable and aligned. Hear how integrators are transforming their businesses by making gross margin reporting a core driver of their growth and profitability strategy. The ESA team is excited to see you at […]