The FlyLock National Convention brings together nearly 100 FlyLock franchise owners, technicians, and corporate leadership from across the country for collaboration, education, and networking within the electronic security and access control industry. Held in tandem with ESX 2026, the convention provides attendees with opportunities to connect with industry partners, explore the latest technologies in access […]
The ESX Registration Desk is your first stop at ESX 2026! Whether you’re picking up your badge, upgrading your pass type, or have questions about the schedule, venue, or event details, we’ve got you covered. Need guidance on finding workshops, locating exhibitors, or exploring Irving during your stay? Stop by, and we’ll be happy to help. The ESX Registration Desk is your […]
TechVision Challenge is a premier, invite-only competition featuring select Innovation Award product winners. The top 10 products in the Innovation Awards program will be invited to compete head-to-head in a Shark Tank-style competition before our integrator judges. This is a closed event for qualified Innovation Award Competitors. The Winner and Runner-Up will be announced at […]
Join us for the ESA Associate Member Meeting, where ESA’s valued associate members come together to engage in meaningful dialogue about the evolving needs of the industry. This meeting is an opportunity to network with peers, share innovative ideas, and collaborate on ways to strengthen the relationship between manufacturers, service providers, and integrators. Stay informed […]
Kick off your ESX 2026 experience by connecting with fellow first-time attendees and new ESA members at the exclusive New ESA Member and Attendee Meetup! This welcoming event is designed to help you build relationships, navigate the expo, and make the most of your time at ESX. Network with industry peers, meet ESA leaders, and […]
Prepare for a successful ESX 2026 experience with our Exhibitor Orientation. This session provides the essential information you’ll need for a smooth and productive show. We’ll cover frequently asked questions, important housekeeping notes, and point you to the right contacts if you need onsite support. You’ll also learn how to scan attendee badges and access […]
Join us for the ESA Annual Meeting, a cornerstone event at ESX 2026 that highlights the strength and progress of the electronic security and life safety industry. This gathering serves as a moment to celebrate ESA’s achievements, recognize outstanding contributions, and plan for the future. During the meeting, newly elected ESA Chairman and Board Members […]
Let’s kick this event off right — with all the Texas vibes! There’s no better way to embrace the spirit of Texas than with live music, local craft beer, and karaoke as we celebrate the launch of ESX 2026! Say hello to old industry friends — and make new ones! line divider - Dont delete Join us […]
This energizing keynote turns AI from something futuristic into something real and ready for ESX attendees. It will inspire you to take bold steps that can have a major impact on how you do business today. You'll walk away with a new way of thinking about what's possible. About This Speaker Jeff Schatten, Ph.D., helps […]
Your Leads Are Disappearing: How AI Search Is Killing Security Dealer Visibility (And What to Do About It) Security buyers are finding you differently — and most dealers are losing visibility. AI Overviews and zero-click searches are shrinking organic traffic, while AI assistants rarely recommend local companies. This session breaks down what’s happening and delivers […]
Faster deployments, stronger bids, more RMR: How resellers can harness technology for long-term revenue and market differentiation Learn how to harness modular components and AI-based technology to install a camera in 5 minutes or less. Saving up to 45 minutes of setup time per camera and eliminating subsequent truck rolls gives you a powerful advantage, […]
This session dives into the nuts and bolts of sales leadership in the security industry — covering everything from finding and hiring top sales reps, to building repeatable processes that actually stick and effective roleplay exercises. Learn practical frameworks for developing your team, maximizing productivity, and creating a culture of accountability and growth. Whether you’re leading a small team or scaling a large […]
In this session, you’ll learn the methodology to calculate labor rates accurately, understand the impact on margins, and apply markups that safeguard profitability. Gain practical tools to evaluate service efficiency, price jobs with confidence, and make smarter operational decisions that balance customer satisfaction with financial performance. Walk away with a clear understanding of what each technician visit really costs your business—and how to turn that knowledge into stronger margins. Mastering […]
This session highlights often-overlooked opportunities to increase RMR, such as enhanced monitoring, proactive maintenance, premium support, and data analytics. Learn how to evaluate and package these high-value services, and walk away with proven strategies for packaging, positioning, and delivering that maximize profitability while meeting the evolving expectations of your customers. The ESA team is excited to […]
This session explores how modern video platforms unlock data that enhances operations, drives ROI, and opens new revenue streams. Learn how to position and package video intelligence as both a security solution and an operational tool. From retail to education, office buildings, to warehouses and more, discover where security meets strategy. The ESA team is excited to see you at this event. Beyond Security: Unlocking […]
This advanced session will explore beyond traditional RMR (recurring monthly revenue) offerings to workshop “Good, Better, Best” subscription packages that not only drive higher RMR but also increase customer satisfaction and retention. You’ll learn how to bundle services — that you may already be offering free — into tiered offerings that appeal to different buyer personas. We’ll cover […]
This session explores how to position your company and your team as trusted advisors, not just service providers. Learn how to anticipate customer needs before they arise, turn every service interaction into an opportunity to add value, and use education—not pressure—to drive upselling. Checking in with key customers is an art. Attendees will leave with a roadmap for shifting their […]
This session shows managers how to train technicians to identify upsell opportunities, confidently present add-on solutions, and turn every customer interaction into a growth opportunity. We’ll also explore simple ways to encourage Google reviews and design incentive programs that motivate without distracting. Walk away with practical tools to empower your field team to not only fix problems but also fuel sales […]
This session walks you through the practical steps of implementing rate adjustments: when and how to raise them, how to communicate changes to customers, and how to manage the tough calls when they come in. Using simple math examples and even a live mock call, you’ll see how regular increases can strengthen your business without losing credibility. […]
This hands-on strategy session will guide leaders in creating a powerful partnership between their talent and AI tools. We will use interactive frameworks to identify high-impact AI opportunities across core business functions—including HR, finance, operations, sales, and marketing — with a focus on streamlining processes, enhancing talent retention, and driving competitive advantage. The ESA team is excited […]
