ESX is very proud to announce that its 2026 Keynote Luncheon, entitled The Curiosity Advantage: How the Best Leaders Stay Competitive, Profitable, and Future-Ready, will be presented on the Main Stage by author and innovator Diana Kander.  

Based on the book The Curiosity Muscle which she co-authored, Diana likens curiosity to a muscle that needs to be exercised regularly. If not used, she contends, it can weaken, leading to blind spots and a lack of innovation within organizations. This Keynote is designed to guide attendees on how to embrace and embody the virtues of innovation. Diana will empower attendees to harness the power of curiosity to unlock new possibilities and drive business growth.  

As ESX Chairman George De Marco points out “Curiosity isn’t a personality trait, it’s a muscle you can strengthen. In an industry facing workforce pressures, evolving customer expectations, and rapid technological change, every role requires an innovator’s mindset. When you’re being asked to do more with less while staying relevant to customers, that muscle is the difference between those who adapt and those who get left behind.” 

Key takeaways from this year’s ESX Keynote Luncheon will include:  

• Turn curiosity into a repeatable business discipline that keeps their company competitive as technology and customer expectations evolve
• Avoid the “expert trap” that causes established companies to miss new revenue, efficiency, and differentiation opportunities
• Ask better customer-focused questions that lead to stronger positioning, higher retention, and smarter growth decisions
• Build a culture of practical innovation that delivers results—without disrupting operations or burning out teams

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Secure Your Spot Today & Save 

This motivational ESX Keynote Luncheon will take place on June 2nd from 12:30 – 1:45 p.m. Register today at ESXweb.com/Register to secure early bird savings and join with other industry professionals in Irving, Texas, June 1–4, 2026. 

Sponsorship Opportunities Available 

The ESX Main Stage Keynote Luncheon also offers a premier sponsorship opportunity for organizations seeking high-visibility brand alignment with industry leadership, innovation, and executive decision-makers. Companies interested in aligning their brand with this flagship Main Stage experience are encouraged to contact ESA’s sponsorship team for availability and details.