This advanced session will explore beyond traditional RMR (recurring monthly revenue) offerings to workshop “Good, Better, Best” subscription packages that not only drive higher RMR but also increase customer satisfaction and retention. You’ll learn how to bundle services — that you may already be offering free — into tiered offerings that appeal to different buyer personas. We’ll cover […]
This hands-on strategy session will guide leaders in creating a powerful partnership between their talent and AI tools. We will use interactive frameworks to identify high-impact AI opportunities across core business functions—including HR, finance, operations, sales, and marketing — with a focus on streamlining processes, enhancing talent retention, and driving competitive advantage. The ESA team is excited […]
Stop flying blind with your business finances! Most security companies are sitting on valuable data but don't know which numbers drive growth and profitability. Without ongoing monitoring and manager accountability, even the best companies miss early warning signs and improvement opportunities. In this hands-on workshop, you'll discover the 5 critical metrics that separate thriving security […]
Financial data tells a story—if you know how to interpret it. This advanced session offers a deep dive into how standardized financial benchmarking can be used to measure value creation in recurring monthly revenue (RMR) business models. Led by an industry financial expert who develops benchmarking programs and supports M&A activity across the security sector, […]
Behind every success story are failures that shaped the journey. Great leaders aren’t afraid to be transparent about the mistakes they’ve made—and the lessons learned along the way. In this candid session, industry leaders share personal stories of challenges, setbacks, and failures that ultimately made them stronger. You’ll discover how vulnerability builds trust, strengthens teams, and inspires growth. Walk away with the reassurance […]
