Coaching Technicians to Sell: Turning Customer Interactions into Sales Wins
This session shows managers how to train technicians to identify upsell opportunities, confidently present add-on solutions, and turn every customer interaction into a growth opportunity. We’ll also explore simple ways to encourage Google reviews and design incentive programs that motivate without distracting. Walk away with practical tools to empower your field team to not only fix problems but also fuel sales and strengthen customer loyalty.
The ESA team is excited to see you at this event. OP.2 Coaching Technicians to Sell: Turning Customer Interactions into Sales Wins
In this session, you’ll learn to:
Train technicians to recognize and present upsell opportunities during service calls.
Build confidence in your team to recommend solutions that benefit customers.
How to implement effective marketing strategies to promote video monitoring
Design incentive programs that drive results without creating distractions.
Leverage customer interactions to boost reviews and strengthen long-term loyalty.
An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.
See all CEU credits available for attending ESX 2026 education sessions. MORE
Field Operations
Learn how to streamline scheduling, optimize dispatching, and manage inventory and fleets to maximize technician productivity and profitability. Gain insights into best practices for job costing, quality control, and workforce development. Discover how to leverage technology and data to gain real-time visibility into field activities, enabling smarter decisions and proactive problem-solving.
