This session explores why talent retention is just as critical as customer retention and how to build a culture that keeps employees engaged, motivated, and loyal. Learn practical strategies for recognition, career development, compensation, and communication that strengthen your team while protecting customer relationships. The ESA team is excited to see you at this event. […]
With the right approach, monitoring services move from a back-end operation to a front-line driver of profitability and differentiation. In this session, industry experts will share strategies to uncover new revenue streams and deliver next level customer care. The ESA team is excited to see you at this event. An ESX Executive Pass or Deluxe […]
If you’re still relying on stock content, you’re already behind. This session reveals how leading integrators, manufacturers, and service providers are turning real installations into powerful marketing and sales assets. Learn how to capture authentic proof, navigate legal barriers, and outpace competitors by telling real customer stories that build trust and drive growth.
Explore eufy's end-to-end security solutions, from AI-enhanced home protection to scalable commercial systems. Learn how eufy empowers partners to win with higher margins, streamlined installation, and comprehensive training and support.
Lift as You Lead Drawing on his journey from three-time Super Bowl champion to front-office executive, Daryl “Moose” Johnston will deliver a high-energy keynote on the leader’s most important job: building belief. Johnston will unpack the habits that turn quiet potential into confident performance—and create a culture where people take ownership because they feel seen. As a leading […]
Take an inside look at the complete modernization of ESA’s Certified Alarm Technician (CAT) Level 1 program, one of the electronic security and life safety industry’s most recognized certifications. This presentation explores the strategy, instructional redesign, technology enhancements, and workforce development goals behind the overhaul, including how the new CAT 1 experience is being rebuilt […]
Take a break, refuel, and connect with fellow integrators, industry leaders, and exhibitors in a relaxed, high-value networking environment. Build relationships, exchange ideas, and explore the latest solutions shaping the security industry—all over lunch. Expo Open
ESX Expo Day 2 brings even more excitement and opportunity as the floor continues to buzz with innovation and collaboration! Dive deeper into the latest technologies, services, and solutions that are shaping the future of electronic security and life safety. Engage with top-tier exhibitors and discover cutting-edge tools designed to elevate your business. Whether you’re […]
Security systems generate alerts, but response still depends on signal quality, prioritization, and context. This session explores how AI can help identify true emergencies, reduce noise, and accelerate the path from alarm to first responder arrival, improving outcomes for monitoring providers, public safety teams, and security leaders in critical moments.
ESA is fighting for your business every day — on Capitol Hill, and wherever policy threatens to reshape the industry. In this session, ESA's government affairs team breaks down the issues that matter most right now: the regulations, legislation, and emerging policies that every integrator and dealer should be watching. Come learn what ESA is […]
Shine bright and settle in for a little sparkle-meets-western fun at the Expo Denim & Diamonds Reception — the perfect pregame to the evening’s Weinstock Celebration. Join us on the expo floor as we mix casual charm with a touch of glam, bringing together music, style, themed bites, and plenty of room to mingle before […]
In this session, you’ll learn how to harness AI as a powerful assistant throughout the sales cycle from prospecting to closing. We’ll cover when to lean on AI for research, personalization, and forecasting—and when to step in with the human connection that builds trust and closes deals. The ESA team is excited to see you at this event. An ESX Executive […]
In this session, we’ll review practical tools and methods to analyze project outcomes, uncover root causes of variances, and capture customer feedback that strengthens future work. Industry experts will share proven strategies for documenting lessons learned, identifying installation upsells and RMR opportunities, and streamlining closeout processes. Walk away with practical templates and best practices to reduce callbacks, boost profitability, and transform every […]
This session shows you how to evaluate the right timing, talent, and investment needed before adding fire services to your portfolio. Learn how to gauge whether your team is prepared to deliver without compromising performance in your current offerings. Walk away with a clear framework for making disciplined, informed decisions about when and how to […]
From repetitive inbound and outbound calls to staffing pressure, fluctuating alarm volumes, and margin optimization, central stations are exploring new ways to operate more efficiently without compromising service quality. This session covers practical AI voice operator use cases, measurable operational impact, implementation do’s and don’ts, and how monitoring centers are approaching adoption today.
Celebrate excellence at the ESA Weinstock Celebration, an evening dedicated to honoring the Morris F. Weinstock Award winner and their impact on our industry. Set within the unique atmosphere of the Rayleigh Underground, this event combines meaningful recognition with an elevated Denim & Diamonds theme. The night will feature a live band, spirits, and hors d’oeuvres, […]
This session explores proven strategies for positioning and presenting service agreements that resonate with today’s buyers, including insights on pricing methodology. Learn how to educate clients on the true value of ongoing support, overcome common objections, and build contracts that drive predictable recurring revenue for your business. The ESA team is excited to see you at this event. Sealing the Deal on Service: How to Sell Service […]
This session breaks down how to evaluate, implement, and integrate field service management software that fits your business. We’ll explore how to automate key workflows such as dispatching, work orders, inventory management, and invoicing, while ensuring your systems work together. Whether you're just starting your digital transformation journey or looking to tighten up your tech stack, you’ll leave with a clear roadmap […]
This session addresses both sides of the equation: why margins are harder to maintain in today’s market, how to identify and stop margin leaks, and how to manage retention by keeping employees engaged and customers loyal. Walk away with tools to strengthen profitability and strategies to reduce attrition—so your business stays healthy on both fronts. The ESA team is […]
National security brands dominate with massive ad budgets—but that doesn't mean they win at the local level. In fact, regional integrators and dealers have a unique edge when they learn how to leverage sales and marketing effectively. This session will teach you how to compete—and win—online in your market, even if you don't have a […]
