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Electronic Security Expo
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Tech Talk Sponsored by Vicon Security

February 25, 2026 Rachael King

Tech Talk Sponsored by Vicon Security

Faster deployments, stronger bids, more RMR: How resellers can harness technology for long-term revenue and market differentiation

Learn how to harness modular components and AI-based technology to install a camera in 5 minutes or less. Saving up to 45 minutes of setup time per camera and eliminating subsequent truck rolls gives you a powerful advantage, especially when you need to install hundreds of cameras on a job site. Add to that a free cloud VMS to unlock RMR with simple renewals and powerful features that will set you apart from your competitors. Faster deployments lower project costs, sharpen bid competitiveness, and free teams to win new business.

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Tech Talk Sponsored by Rocket Media

February 20, 2026 Kyndal Cox

Tech Talk Sponsored by Rocket Media

Your Leads Are Disappearing: How AI Search Is Killing Security Dealer Visibility (And What to Do About It)

Security buyers are finding you differently — and most dealers are losing visibility. AI Overviews and zero-click searches are shrinking organic traffic, while AI assistants rarely recommend local companies. This session breaks down what’s happening and delivers a practical, Monday-morning plan to protect your leads, RMR growth, and competitive edge.

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From Alarm to Action: The Future of Emergency Response

January 8, 2026 ESX
MONITORING

From Alarm to Action: The Future of Emergency Response

The alarm industry is at a crossroads as emergency response demands greater speed, accuracy, and validation. Standards such as AVS-01 and protocols like ASAP to PSAP are reshaping how monitoring centers engage with public safety, creating both challenges and opportunities.

As the industry adapts, monitoring can shift from a back-end necessity into a trusted, front-line driver of safety, compliance, and confidence for all stakeholders. This session explores what’s changing, why it matters, and how to stay ahead.

The ESA team is excited to see you at this event. From Alarm to Action: The Future of Emergency Response

In this session, you’ll learn to:

Navigate emerging standards like AVS-01 and ASAP to PSAP for compliance and competitive advantage.

Position monitoring as a front-line safety resource that builds trust with first responders and customers.

Adapt your strategy to evolving emergency response demands and capitalize on industry shifts.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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ESX EDUCATION TRACK

Monitoring

Monitoring is the heartbeat of electronic security and life safety systems—and a powerful driver of recurring revenue and customer loyalty. This track is 
designed for integrators who want to maximize profitability, drive innovation, and deliver greater customer value from their monitoring services, whether in-house or through a third-party provider.

This Track is sponsored by:

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Maximizing Monitoring: From Cost Center to Profit Partner

January 8, 2026 ESX
MONITORING

Maximizing Monitoring: From Cost Center to Profit Partner

Monitoring centers aren’t just about alarm processing —they can serve as strategic partners in boosting recurring monthly revenue (RMR) and strengthening customer relationships.

With the right approach, monitoring services move from a back-end operation to a front-line driver of profitability and differentiation. In this session, industry experts will share strategies to uncover new revenue streams and deliver next level customer care.

The ESA team is excited to see you at this event.

In this session, you’ll learn to:

Shift monitoring operations from back-end alarm processing to proactive customer engagement.

Identify and implement new revenue streams beyond traditional monitoring services.

Build stronger client relationships through next-level service delivery and strategic partnerships.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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Do You Want to Be a Presenter?

Apply Today
https://esxweb.com/wp-content/uploads/2023/02/monitoring.png
ESX EDUCATION TRACK

Monitoring

Monitoring is the heartbeat of electronic security and life safety systems—and a powerful driver of recurring revenue and customer loyalty. This track is 
designed for integrators who want to maximize profitability, drive innovation, and deliver greater customer value from their monitoring services, whether in-house or through a third-party provider.

This Track is sponsored by:

https://esxweb.com/wp-content/uploads/2025/06/1-Becklar_Master.png
CONTINUE READING
Edu_Monitoring_Badge-1200x400.png

Beyond Security: Unlocking the Value of Video Intelligence

January 8, 2026 ESX
MONITORING

Beyond Security: Unlocking the Value of Video Intelligence

Today’s video systems do more than watch — they analyze, interpret, and inform. With AI-driven video intelligence, integrators can deliver not only security but also actionable insights that create RMR opportunities.

This session explores how modern video platforms unlock data that enhances operations, drives ROI, and opens new revenue streams. Learn how to position and package video intelligence as both a security solution and an operational tool. From retail to education, office buildings, to warehouses and more, discover where security meets strategy. 

The ESA team is excited to see you at this event. Beyond Security: Unlocking the Value of Video Intelligence

In this session, you’ll learn to:

Position video intelligence as both a security asset and an operational tool that drives ROI.

Identify new revenue opportunities.

Implement a plan for increasing RMR through AI-driven video analytics.

Deliver tailored solutions across diverse sectors including commercial, education, and industrial facilities.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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Do You Want to Be a Presenter?

Apply Today
https://esxweb.com/wp-content/uploads/2023/02/monitoring.png
ESX EDUCATION TRACK

Monitoring

Monitoring is the heartbeat of electronic security and life safety systems—and a powerful driver of recurring revenue and customer loyalty. This track is 
designed for integrators who want to maximize profitability, drive innovation, and deliver greater customer value from their monitoring services, whether in-house or through a third-party provider. 

This Track is sponsored by:

https://esxweb.com/wp-content/uploads/2025/06/1-Becklar_Master.png
CONTINUE READING
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The New Workplace: Aligning Remote, Office, and Field Teams

January 8, 2026 ESX
MANAGEMENT

The New Workplace: Aligning Remote, Office, and Field Teams

Remote and hybrid work models have reshaped how security companies manage their workforce—but they also bring hidden costs, compliance risks, and cultural trade-offs. From deciding when (and how often) employees should be in the office to navigating insurance and tax implications for technicians who take company vehicles home, leaders face complex choices.

This session examines the operational, financial, and people-related factors of hybrid and remote work, offering practical guidance to balance flexibility with accountability. Walk away with insights on structuring a workforce model that supports your employees, safeguards your business, and drives long-term efficiency. 

The ESA team is excited to see you at this event. The New Workplace: Aligning Remote, Office, and Field Teams

In this session, you’ll learn to:

Balance flexibility, accountability, and culture across remote, office, and field teams.

Navigate compliance, insurance, and tax considerations in hybrid work models.

Evaluate the financial and operational impacts of remote and on-site policies.

Design a workforce structure that supports employees and drives long-term efficiency.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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Do You Want to Be a Presenter?

Apply Today
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ESX EDUCATION TRACK

Management

Learn how to navigate the complexities of managing hybrid teams and remote teams while maintaining culture and productivity. Gain insights on crisis leadership and when to step up decisively “beyond security” to protect both your business and customers. Get practical guidance on raising rates without losing customers and discover proven strategies to break the cycle of margin erosion. 

Sponsor This ESX Education Track!

Showcase Your Product or Service with Engaged Security Pros!

LEARN MORE
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Why Margins Slip—and How to Stop the Attrition Spiral

January 8, 2026 ESX
MANAGEMENT

Why Margins Slip—and How to Stop the Attrition Spiral

Shrinking margins and rising attrition are two of the toughest challenges facing security companies today. Margins erode when pricing, labor utilization, and overhead aren’t carefully managed—and when profitability slips, it limits reinvestment and growth. Attrition, meanwhile, is fueled by economic pressures, disengaged employees and customer-driven factors — risks that rise when margins are tight.

This session addresses both sides of the equation: why margins are harder to maintain in today’s market, how to identify and stop margin leaks, and how to manage retention by keeping employees engaged and customers loyal. Walk away with tools to strengthen profitability and strategies to reduce attrition—so your business stays healthy on both fronts. 

The ESA team is excited to see you at this event. Why Margins Slip—and How to Stop the Attrition Spiral

In this session, you’ll learn to:

Identify the leading causes of margin erosion and pinpoint where profits are leaking.

Strengthen pricing, labor utilization, and overhead management to protect profitability.

Address the connection between tight margins, employee disengagement, and customer attrition.

Implement strategies that boost retention and sustain long-term business health.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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Do You Want to Be a Presenter?

Apply Today
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ESX EDUCATION TRACK

Management

Learn how to navigate the complexities of managing hybrid teams and remote teams while maintaining culture and productivity. Gain insights on crisis leadership and when to step up decisively “beyond security” to protect both your business and customers. Get practical guidance on raising rates without losing customers and discover proven strategies to break the cycle of margin erosion. 

Sponsor This ESX Education Track!

Showcase Your Product or Service with Engaged Security Pros!

LEARN MORE
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In the Line of Fire: Smart Strategies for Diversification

January 8, 2026 ESX
MANAGEMENT

In the Line of Fire: Smart Strategies for Diversification

Opportunities to diversify—whether in fire alarms, fire extinguishers, or other emerging markets—can be enticing. But moving into a new line of business too early, or without the right foundation, risks stretching resources thin and weakening your core operations.

This session shows you how to evaluate the right timing, talent, and investment needed before adding fire services to your portfolio. Learn how to gauge whether your team is prepared to deliver without compromising performance in your current offerings. Walk away with a clear framework for making disciplined, informed decisions about when and how to expand into fire.

The ESA team is excited to see you at this event. In the Line of Fire: Smart Strategies for Diversification

In this session, you’ll learn to:

Evaluate when and how to expand into fire or other complementary markets.

Assess your team’s readiness, resources, and capabilities before diversifying.

Determine the right timing, talent, and investment needed for successful expansion.

Apply a disciplined framework to grow strategically without weakening your core business.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
https://esxweb.com/wp-content/uploads/2024/11/PResentar.png

Do You Want to Be a Presenter?

Apply Today
https://esxweb.com/wp-content/uploads/2023/02/management.png
ESX EDUCATION TRACK

Management

Learn how to navigate the complexities of managing hybrid teams and remote teams while maintaining culture and productivity. Gain insights on crisis leadership and when to step up decisively “beyond security” to protect both your business and customers. Get practical guidance on raising rates without losing customers and discover proven strategies to break the cycle of margin erosion. 

Sponsor This ESX Education Track!

Showcase Your Product or Service with Engaged Security Pros!

LEARN MORE
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CONTINUE READING
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Keep Your People, Keep Your Customers

January 8, 2026 ESX
MANAGEMENT

Keep Your People, Keep Your Customers

Customer retention fuels revenue—but without retaining top talent, customer service and growth suffer. In today’s competitive labor market, employees have choices, and companies that don’t prioritize retention risk losing their best people to competitors.

This session explores why talent retention is just as critical as customer retention and how to build a culture that keeps employees engaged, motivated, and loyal. Learn practical strategies for recognition, career development, compensation, and communication that strengthen your team while protecting customer relationships.

The ESA team is excited to see you at this event. Keep Your People, Keep Your Customers

In this session, you’ll learn to:

Connect employee retention to customer satisfaction and business growth.

Build a culture that keeps top performers engaged, motivated, and loyal.

Apply proven strategies for recognition, development, and communication to strengthen your team.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS
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Do You Want to Be a Presenter?

Apply Today
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ESX EDUCATION TRACK

Management

Learn to implement and manage key performance indicators that help to streamline processes and improve top and bottom line results. Find ways to build a strong culture that helps you drive transformational leadership and change throughout the organization. Examine emerging trends and leading-edge technologies that will excite your customers’ changing demands and open new markets to evolve your business.

Sponsor This ESX Education Track!

Showcase Your Product or Service with Engaged Security Pros!

LEARN MORE
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Raising Rates…JUST DO IT!

January 8, 2026 ESX
MANAGEMENT

Raising Rates…JUST DO IT!

Too many companies avoid raising rates out of fear—but the longer you wait, the more your margins erode. Rate increases aren’t just about survival; they’re about reinforcing the value of your services, whether in labor or RMR.

This session walks you through the practical steps of implementing rate adjustments: when and how to raise them, how to communicate changes to customers, and how to manage the tough calls when they come in. Using simple math examples and even a live mock call, you’ll see how regular increases can strengthen your business without losing credibility. Walk away with the confidence and tools to raise rates the right way—and make it part of your company culture. 

The ESA team is excited to see you at this event. Raising Rates…JUST DO IT! 

In this session, you’ll learn to:

Execute a rate increase process that protect margins and reinforce your value.

Communicate pricing changes effectively to customers and manage pushback.

Use simple math and real-world examples to show the impact of regular adjustments.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

REGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.

See all CEU credits available for attending ESX 2026 education sessions. MORE

THIS COURSE IS ELIGIBLE FOR CEU CREDITS

:

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Do You Want to Be a Presenter?

Apply Today
https://esxweb.com/wp-content/uploads/2023/02/management.png
ESX EDUCATION TRACK

Management

Learn how to navigate the complexities of managing hybrid teams and remote teams while maintaining culture and productivity. Gain insights on crisis leadership and when to step up decisively “beyond security” to protect both your business and customers. Get practical guidance on raising rates without losing customers and discover proven strategies to break the cycle of margin erosion. 

Sponsor This ESX Education Track!

Showcase Your Product or Service with Engaged Security Pros!

LEARN MORE
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