Uncover innovative strategies and applications to leverage video monitoring for significant RMR growth. From surveillance enhancements to customized solutions, learn how this technology can serve as a catalyst for diversification and revenue acceleration. The ESA team is excited to see you at this event. An ESX Executive Pass or Deluxe Pass is required to gain […]
This session will explore strategies to manage the sales-to-operations handoff, addressing common conflicts such as misaligned goals and communication breakdowns. Participants will gain practical techniques for fostering collaboration, improving communication, and aligning team objectives. Effectively managing these conflicts will enhance teamwork, streamline processes, and drive better results. The ESA team is excited to see you at this […]
This session dives into the nuts and bolts of sales leadership in the security industry — covering everything from finding and hiring top sales reps, to building repeatable processes that actually stick and effective roleplay exercises. Learn practical frameworks for developing your team, maximizing productivity, and creating a culture of accountability and growth. Whether you’re leading a small team or scaling a large […]
In this session, you’ll learn the methodology to calculate labor rates accurately, understand the impact on margins, and apply markups that safeguard profitability. Gain practical tools to evaluate service efficiency, price jobs with confidence, and make smarter operational decisions that balance customer satisfaction with financial performance. Walk away with a clear understanding of what each technician visit really costs your business—and how to turn that knowledge into stronger margins. Mastering […]
This session highlights often-overlooked opportunities to increase RMR, such as enhanced monitoring, proactive maintenance, premium support, and data analytics. Learn how to evaluate and package these high-value services, and walk away with proven strategies for packaging, positioning, and delivering that maximize profitability while meeting the evolving expectations of your customers. The ESA team is excited to […]
This session explores how modern video platforms unlock data that enhances operations, drives ROI, and opens new revenue streams. Learn how to position and package video intelligence as both a security solution and an operational tool. From retail to education, office buildings, to warehouses and more, discover where security meets strategy. The ESA team is excited to see you at this event. Beyond Security: Unlocking […]
This advanced session will explore beyond traditional RMR (recurring monthly revenue) offerings to workshop “Good, Better, Best” subscription packages that not only drive higher RMR but also increase customer satisfaction and retention. You’ll learn how to bundle services — that you may already be offering free — into tiered offerings that appeal to different buyer personas. We’ll cover […]
This session explores how to position your company and your team as trusted advisors, not just service providers. Learn how to anticipate customer needs before they arise, turn every service interaction into an opportunity to add value, and use education—not pressure—to drive upselling. Checking in with key customers is an art. Attendees will leave with a roadmap for shifting their […]
