Blog Posts

Electronic Security Expo

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December 5, 2025 ESX
Closing Luncheon

The U.S. Electronic Security and Life Safety Market – What You Need to Know

In this segment, industry expert, Michael Barnes will review US revenue growth, market share breakdowns, operating KPIs and more. Here’s what you need to know to benchmark your business and make smart decisions for 2026. What are the upcoming threats and potential market value and capital trends? This session is your roadmap to leveraging data and market intelligence for smarter decisions and sustainable growth in 2026 and beyond.


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About This Speaker

Michael Barnes is the President of Barnes Associates, Inc. a consulting and advisory firm that specializes in providing financing, acquisition, divestiture and strategic planning services. Since founding the firm in 1986, Michael has been involved in more than 280 security alarm acquisitions and financings, with an aggregate transaction value exceeding $29 billion. Michael currently serves on the board of directors of the Electronic Security Association (ESA). He also lectures at numerous events within the security alarm industry on matters relating to acquisitions, the availability of capital, and the operating dynamics and performance of alarm companies. Michael was the 13th person to be inducted into the Security Alarm Industry Hall of Fame, an honor he received in 2004.



Closing Luncheon

The ESX  Closing Luncheon will be held on the ESX Main Stage. Come here for inspiration, motivation and networking with like-minded electronic security and life safety peers. This plated luncheon will include programming that will inspire members of your organization to accomplish their goals and lead others to climb to higher levels of success. Executive, Deluxe and Expo Plus pass holders have access to this luncheon. Register here.


This event is sponsored by:

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December 5, 2025 ESX
Denim & Diamonds Experience

Weinstock Celebration

Celebrate excellence at the ESX 2026 Weinstock Celebration, an evening dedicated to honoring the Morris F. Weinstock Award winner and their impact on our industry. Set within the unique atmosphere of the Rayleigh Underground, this event combines meaningful recognition with an elevated Denim & Diamonds theme.

The night will feature a live band, spirits, and hors d’oeuvres, creating a dynamic and festive environment for guests to connect, celebrate, and enjoy the moment together. From high-energy entertainment to heartfelt recognition, this event brings the ESX community together for one of the most anticipated evenings of the week.


Denim is encouraged. Diamonds are expected. Dress to impress and embrace the theme as we celebrate achievement, community, and the spirit of ESX in an evening you won’t want to miss. 


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Celebrate The Weinstock Person of the Year!

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The Morris F. Weinstock Person of the Year Award is the Electronic Security Association’s (ESA) highest honor, established in 1970 to recognize extraordinary leadership, dedication, and volunteer service to the industry and the association. 

The award is graciously sponsored by Resideo, ESA’s exclusive Diamond Executive Strategic Partner. 2025 Winner to be selected & announced

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Weinstock Celebration

Networking is vital to business success — and ESX Networking is fundamental to the event experience. Rub elbows with some of the brightest minds in the industry as you develop trust, industry friendships and groups of peers you can collaborate with throughout the year. The ESX Weinstock Celebration recognizes the recipient of ESA‘s most prestigious award, the Morris F Weinstock Person of the Year — an award dedicated to recognizing the lifetime achievement and service to the industry of a dedicated individual. Let’s have some fun with this year’s winner!


This event is sponsored by:

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December 5, 2025 ESX

Expo Open!

Be there as the ESX 2026 Expo Floor officially opens, kicking off an unparalleled showcase of innovation and opportunity! Join fellow security and life safety professionals as the ribbon is cut, unveiling the industry’s latest technologies, services, and solutions. Explore state-of-the-art exhibits, engage directly with leading suppliers, and discover game-changing tools to take your business to the next level. This is more than just an expo—it’s a launchpad for ideas, networking, and growth. Don’t miss this exciting moment that sets the tone for a dynamic week ahead!


This Event is sponsored by:

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December 5, 2025 ESX
Keynote Luncheon

Unleash Your Curiosity!

In today’s ever-changing business climate, your attendees’ roles have evolved far past their job descriptions. They face a volatile external environment – they encounter pressure to stay relevant to customers – they experience challenging workforce issues – and they are being asked to do a lot more with a lot less. All of this is asking them to be innovators. The big question is, are they doing it the hard way or the easy way.

Based on her book, The Curiosity Muscle, this keynote helps members of organizations who don’t have innovation in their job description to embrace and identity as an innovator. Diana will share the key skills and habits that make innovation easier and a lot more fun. And she’ll empower attendees to harness the power of curiosity to unlock new possibilities and drive business growth. Attendees will leave this keynote identifying as innovators and seeking opportunities to use their new skills.

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About This Speaker

Diana Kander is an innovation nerd – she spent the first decade of her career as an entrepreneur, launching 10 companies in 10 years, while selling millions of dollars of products and services. 

She spent the next decade coaching innovators inside large organizations; at one point she served as the innovation coach for the executive team of a $100 million dollar project. 

 


Key Takeaways:

How to institutionalize curiosity, asking better questions to stay competitive and relevant to your customers

How to determine blind spots within your organization and avoid falling into the “expert trap"

How to create a more innovative culture that leads to results and drives growth

True creative work exists in the gap between what you have and what you think you need. The ESX Keynote Luncheon will provide the tools your team needs to become more innovative.

The 2026 Sara Jackson Award Winner Will Be Presented

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The Sara E. Jackson Memorial Award, which honors the memory of the 1950-51 ESA President, recognizes an ESA volunteer who has exhibited exceptional leadership skills on an ESA committee, task force or board.

The award is graciously sponsored by Telguard, ESA’s exclusive Platinum Executive Strategic Partner.

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ESX Opening Keynote Luncheon

The 2026 ESX Keynote Luncheon is held on the ESX Main Stage. Come here for inspiration, motivation, and networking with like-minded electronic security and life safety peers. Just steps away from the expo floor, this interactive session will reveal tactics for motivating a more productive team. Access to this luncheon is included with Executive, Deluxe, and Expo Plus passes. Register five or more people and receive 10% off, or register 10 or more people and receive 20% off. Secure your spot today and take advantage of these savings.



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December 3, 2025 ESX

Standards & Fire/Life Safety Committee Meeting

The ESA Standards & Fire/Life Safety Committee Meeting at ESX 2026 will provide updates on the latest industry codes including NFPA, UL, and ICC changes that impact the industry.

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December 3, 2025 ESX

ESA Government Relations Committee Meeting

The ESA Government Relations Committee Meeting at ESX 2026 is where alarm industry stakeholders discuss the latest legislative and regulatory issues impacting the industry. This meeting provides a venue to review ESA’s current government affairs efforts, strategize on key advocacy initiatives, and explore how members can get involved in shaping policies that protect and advance the industry. 


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November 27, 2025 ESX
General Session

Lift as You Lead

In the ESX General Session, Johnston will unpack the habits that turn quiet potential into confident performance—and create a culture where people take ownership because they feel seen. As a leading fullback for the Dallas Cowboy’s Johnston was the main blocker for Emmitt Smith – an all-time NFL rushing leader and Cowboy’s Star playmaker. It was Johnston’s quiet selflessness and dedication to the team that made way for touchdowns.


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Key Takeaways:


With locker-room stories, Johnston will demonstrate how to quietly build trust


Learn how confidence can make “good teammates” into difference-makers


Generate a playbook for lifting others up—so wins become repeatable & confidence becomes contagious


True creative work happens in the space between today’s resources and tomorrow’s potential. The ESX General Session equips leaders with the tools, perspectives, and strategies they need to inspire teams and fuel innovation.


The 2025 Weinstock Person of the Year Winner Will Be Presented

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The Morris F. Weinstock Person of the Year Award is the Electronic Security Association’s (ESA) highest honor, established in 1970 to recognize extraordinary leadership, dedication, and volunteer service to the industry and the association. 

The award is graciously sponsored by Resideo, ESA’s exclusive Diamond Executive Strategic Partner.

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About Daryl “Moose”  Johnston


NFL Legacy

Three-time Super Bowl champion and two-time Pro Bowl fullback for the Dallas Cowboys, playing 149 consecutive games.


Broadcast Career

Entering his 23rd FOX NFL season as a seasoned analyst, having worked alongside Kevin Kugler, Kenny Albert, and Joe Davis.


NFL Career Highlights

Recorded 294 receptions for 2,227 yards and 14 touchdowns, with 232 rushing attempts for 753 yards; achieved a career-high 50 receptions in the 1993 season.



Front Office & Media Experience

Former General Manager of the San Antonio Commanders (AAF) and longtime contributor to NFL broadcasts, including BCS bowl games and NFL Network segments.


Academic & Athletic Foundation

All-American at Syracuse University, second-round draft pick for the Cowboys, and graduate with a degree in economics.


Philanthropy

Dedicated supporter of Special Olympics, Children’s Cancer Fund, Cystic Fibrosis Foundation, and nominee for the prestigious Whizzer White Humanitarian Award.


ESX General Session

The ESX General Session is held on the ESX Main Stage. Join ESA and other industry pros here for inspiration, motivation, and networking with like-minded electronic security and life safety peers. Access to this session is included with Executive, Deluxe, and Expo Plus passes. To encourage team participation, ESX is offering exclusive group discounts—register five or more people and receive 10% off, or register 10 or more people and receive 20% off. Don’t miss this opportunity to connect, learn, and grow. Register today.


This event is sponsored by:

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November 27, 2025 ESX

Expo Denim & Diamonds Reception

Shine bright and settle in for a little sparkle-meets-western fun at the Expo Denim & Diamonds Reception — the perfect pregame to the evening’s Weinstock Celebration. Join us on the expo floor as we mix casual charm with a touch of glam, bringing together music, style, themed bites, and plenty of room to mingle before the night kicks into full swing. 


EXPO STOPS

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CORNER 1:



Blue Jean Lounge

A relaxed, easygoing space inspired by your favorite pair of jeans. Settle into casual comfort, enjoy light bites, and ease into the evening. 

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CORNER 2:



Diamond Saloon

A polished, high-sparkle setting where classic saloon energy meets modern glam. Sip, socialize, and enjoy a lively, effortless networking vibe. 

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Rhinestone Rodeo

A playful mix of western spirit and rhinestone shimmer. Enjoy fun, interactive moments and upbeat energy throughout. 

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Honky-Tonk Glam

Where country charm meets extra shine. Enjoy music, movement, and a festive atmosphere as the night gets underway. 

With its mix of style, sparkle, and western flair, the Expo Denim & Diamonds Reception sets the tone for an unforgettable evening — and gives attendees a fun, relaxed way to connect before heading to the Weinstock Celebration.



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November 27, 2025 ESX

Casual Fun with Industry Friends.

Savor the local Texas nightlife with industry friends this coming June! The ESX Pub Crawl is an exciting opportunity to share experiences, catch up with friends, and make new ones in a casual atmosphere.

PUB LOCATIONS

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STOP 1:
7:00 – 8:00PM



Mesa Mezcal

400 W Las Colinas Blvd., Irving, TX 75039

(located in the lower level of the Westin)

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STOP 2:
8:00PM – 9:00PM



Jaxon Texas Kitchen & Pistil Cocktail Lounge

340 W Las Colinas Blvd. #220, Irving, TX 75039

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STOP 3:
9:00PM – ???



Reservoir at Toyota Music Factory

330 W Las Colinas Blvd, Irving, TX 75039


The ESX Pub Crawl is a great casual way to interact with other professionals in the electronic security and life safety industry. This is where work meets play and industry friendships are formed. The Pub Crawl is open to all pass holders. Register here.

The ESX Electronic Security Expo is a meaningful event open exclusively to the pro-installer and integrator and is designed to allow passionate professionals the ability to learn more, share more and interact more. Stop settling for quick, unmeaningful badge scans and celebrate what the power of a focused event can do for your growth. ESX delivers an experience with a higher level of collaboration and thoughtful conversations among peers.

See you there!

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November 27, 2025 ESX

Texas State Fair Experience

Step right up for the ESX 2026 Expo Block Party — a Texas State Fair–themed celebration right on the expo floor. Join us on Tuesday as we bring big flavors, bright lights, and fairground fun to wrap up the day with energy and excitement. Mingle with fellow attendees, enjoy themed bites and activities, and explore each corner of the party as you experience a taste of Texas.


EXPO STOPS

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CORNER 1:



Fried Everything

Indulge in the over-the-top favorites that make the Texas State Fair famous. From crispy classics to creative fried surprises, this corner delivers all the indulgence you’d expect.

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CORNER 2:



Bucking Bronco

Embrace your adventurous side with rodeo-style entertainment and interactive activities that bring a little wild Texas spirit to the show floor.

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CORNER 3:



Midway Classics

Take a stroll through nostalgic, carnival-inspired treats and timeless fair snacks. It’s the perfect stop for those who love the fun, familiar flavors of the midway. 

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CORNER 4:



Big Tex

Celebrate bold flavors and Texas-sized pride with hearty tastes and vibrant experiences inspired by the fair’s most iconic symbol.

With great food, lively entertainment, and plenty of opportunities to connect, the Expo Block Party brings the magic of the Texas State Fair straight to ESX — creating an evening you won’t want to miss!


Sponsor an Expo Corner!


Become a Sponsor for ESX Today!

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