Blog Posts

Electronic Security Expo

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April 29, 2025 Kyndal Cox

Tech Talk: Designing to Maximize ROI


With LiftMaster Access Control, go beyond being just an installation partner. By teaming up with the right partners, you can offer a complete ecosystem of services, enhancing your value and opening multiple income streams. Delivering turnkey solutions means more growth opportunities and success, while providing clients with ultimate convenience and security.


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April 23, 2025 ESX

Champions Pickleball Sponsorship

Pickleball is taking over — and it’s coming to the ESX 2025 show floor!  As the fastest-growing sport in America for the 3rd year running, pickleball is more than just a game — it’s a conversation starter and a networking magnet. Connect with fellow pros, get a little competitive, and have some fun between sessions. Because sometimes the best business relationships start over a good rally.
Ready to serve up brand visibility and connect with decision makers in a fresh, high-energy way? Become a Pickleball Court Sponsor at ESX 2025 and put your name where the action happens — right on the court.

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April 23, 2025 ESX

Pickleball on the Expo Floor: Day 1

Pickleball is taking over — and it’s coming to the ESX 2025 show floor!  As the fastest-growing sport in America for the 3rd year running, pickleball is more than just a game — it’s a conversation starter and a networking magnet. Connect with fellow pros, get a little competitive, and have some fun between sessions. Because sometimes the best business relationships start over a good rally.
Ready to serve up brand visibility and connect with decision makers in a fresh, high-energy way? Become a Pickleball Court Sponsor at ESX 2025 and put your name where the action happens — right on the court.

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April 11, 2025 Kyndal Cox

Tech Talk: 💡 “PRIMA TIME”: Say Goodbye to Labor Drains & Hello to RMR Gains




Ready for a smarter, faster way to grow your resi business? Discover PRIMA—Napco’s breakthrough 7″ all-in-one smart panel with built-in video, Wi-Fi & automation. This tech talk shows how dealers are using it to close more accounts, slash install time, and unlock steady RMR.

Tech Talk Sponsored by Napco Security Technologies, Inc. at ESX 2025 this June!

All ESX Registrants have access to manufacturer and service provider driven Tech Talk sessions.

REGISTER TO ACCESS THIS COURSE

ESX Session

Tech Talk: Booth 317

Free Tech Talk training sessions provide attendees with a unique opportunity to gain insights and industry-specific knowledge directly from leading manufacturers and service providers. These sessions, hosted by exhibitors and sponsors, are designed to showcase emerging trends and cutting-edge solutions that can help electronic security and life safety companies stay ahead in their field. 


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April 8, 2025 Kyndal Cox

Brand Storytelling That Sticks: Crafting Narratives That Captivate & Convert


Tech Talk Sponsored by Hybrid Moon


In today’s crowded marketplace, brands that tell compelling stories don’t just sell products; they create lasting connections. This session will teach you how to harness the power of storytelling to elevate your brand, engage customers, and differentiate yourself from the competition. Learn how to craft narratives that highlight your company’s journey, values, and milestones in a way that resonates with your audience and builds brand loyalty. Join Eric & Heather with Hybrid Moon to discover storytelling techniques that transform your brand into a memorable experience!


All ESX Registrants have access to manufacturer and service provider driven Tech Talk sessions.

REGISTER TO ACCESS THIS COURSE

ESX Session

Tech Talk

Free Tech Talk training sessions provide attendees with a unique opportunity to gain insights and industry-specific knowledge directly from leading manufacturers and service providers. These sessions, hosted by exhibitors and sponsors, are designed to showcase emerging trends and cutting-edge solutions that can help electronic security and life safety companies stay ahead in their field.


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April 8, 2025 Kyndal Cox

Confidently Transition from POTS Lines


Tech Talk Sponsored by OneTel Security and TouchTone


Discover how Ooma’s intelligent, end-to-end POTS replacement solution helps you cut costs while maintaining life-safety compliance and mission-critical connectivity. Powered by a dedicated, hassle-free wireless network, Ooma delivers a seamless upgrade path from outdated POTS lines—ensuring your systems stay reliable, secure, and future-ready. Can’t make the talk? Stop by booth #312 (TouchTone/OneTel).


All ESX Registrants have access to manufacturer and service provider-driven Tech Talk sessions.


REGISTER TO ACCESS THIS COURSE

ESX Session

Tech Talk

Free Tech Talk training sessions provide attendees with a unique opportunity to gain insights and industry-specific knowledge directly from leading manufacturers and service providers. These sessions, hosted by exhibitors and sponsors, are designed to showcase emerging trends and cutting-edge solutions that can help electronic security and life safety companies stay ahead in their field.


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February 24, 2025 Kyndal Cox

Eliminating Fear of the Unknown: Banking Relationships in the Security Industry


Tech Talk Sponsored by Eastern Bank


Making the decision to borrow against RMR to fund growth can be overwhelming. This panel discussion will walk you through the process from the entrepreneur’s initial interest in obtaining funding to the lender and the professionals along the way. Although there are many unknows for first time borrowers, the initial investment, strengthening of the management team, and partnership with an industry lender allows for sustainable and rapid growth.

This growth can be unattainable without leverage. It is not only access to capital that allows for growth. The borrowing process and integration of acquisitions requires management teams to focus on the future, learn new skills, build new relationships, communicate effectively, and develop trust. This session will allow you to ask questions of the lender, the entrepreneur, and a consultant that assists first time borrowers throughout the process.


In this session, you’ll learn:


To anticipate the processes of borrowing against RMR


How to ask questions of the the lender, entrepreneur and a consultant that assists first time borrowers


All ESX Registrants have access to manufacturer and service provider driven Tech Talk sessions.

REGISTER TO ACCESS THIS COURSE

ESX Session

Tech Talk

Free Tech Talk training sessions provide attendees with a unique opportunity to gain insights and industry-specific knowledge directly from leading manufacturers and service providers. These sessions, hosted by exhibitors and sponsors, are designed to showcase emerging trends and cutting-edge solutions that can help electronic security and life safety companies stay ahead in their field.

Presenters:

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Matthew Hunt

Senior Vice President, Team Leader
Eastern Bank
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Christopher Brady, MBA, CVA

Vice President
TRG Associates
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Ralph W. Sevinor

President
Wayne Alarm

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December 19, 2024 ESX

Expo Open

Enjoy lunch on the expo floor, available only to Executive, Deluxe, and Expo Plus Pass holders. This is your opportunity to relax, network, and engage with industry leaders in a more intimate setting. Savor a delicious meal while building valuable connections and discussing the latest trends with fellow professionals. Don’t miss this premium experience to recharge and enhance your expo experience.

Expo Open


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December 19, 2024 ESX

Expo Open

Day 2 of the ESX 2025 Expo brings even more excitement and opportunity as the floor continues to buzz with innovation and collaboration! Dive deeper into the latest technologies, services, and solutions that are shaping the future of electronic security and life safety. Engage with top-tier exhibitors and discover cutting-edge tools designed to elevate your business. Whether you’re seeking to expand your network or stay ahead of industry trends, Day 2 offers an unparalleled chance to learn, connect, and grow. Keep the momentum going and make the most of this dynamic week!

Expo Open


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December 18, 2024 Hannah Boone

General Session & Weinstock Award

The ESX 2025 General Session is your chance to be inspired and energized as we bring the entire industry together on the Main Stage.

This year’s General Session Speaker is John Smoltz, a first-ballot MLB Hall of Famer, eight-time All Star and National Cy Young Award winner, is FOX MLB’s lead game analyst. In addition to calling the network’s marquee regular season games, Smoltz is in the booth for the All-Star Game and a full slate of postseason matchups which include Division Series, League Championship Series and World Series assignments. Additionally, he serves as a guest analyst for Bally Sports South on select Atlanta Braves games.

Remembered as one of the cornerstone pieces of the Atlanta Braves dynasty that ruled the National League throughout the 1990s and early 2000s, Smoltz joined fellow Hall of Famers Tom Glavine and Greg Maddux atop a fearsome starting rotation that helped deliver the Braves 14 division titles, five National League pennants and the 1995 World Series championship. Smoltz owns a lifetime postseason ERA of 2.67, and his 199 career strikeouts and 15 wins rank second all-time in MLB playoff history. The Atlanta Braves retired Smoltz’s jersey in 2012.

Named in honor of industry pioneer Morris F. Weinstock, this award recognizes exceptional leadership, innovation, and commitment to advancing the electronic security and life safety profession. Join us as we honor the legacy of excellence while setting the stage for future growth and collaboration.

This premier event will also celebrate the achievements of our industry’s brightest stars, including the prestigious presentation of the Weinstock Award.

John Smoltz will be signing balls for the first 100 security pros at the ESA Central Stage on the expo floor, compliments of CMS Monitoring. This will be taking place directly after the General Session and when the Expo Opens.

Sponsored by:

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