With the right approach, monitoring services move from a back-end operation to a front-line driver of profitability and differentiation. In this session, industry experts will share strategies to uncover new revenue streams and deliver next level customer care.

The ESA team is excited to see you at this event.

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

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This session explores how modern video platforms unlock data that enhances operations, drives ROI, and opens new revenue streams. Learn how to position and package video intelligence as both a security solution and an operational tool. From retail to education, office buildings, to warehouses and more, discover where security meets strategy. 

The ESA team is excited to see you at this event. Beyond Security: Unlocking the Value of Video Intelligence

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

See all CEU credits available for attending ESX 2026 education sessions. MORE

This session walks you through the practical steps of implementing rate adjustments: when and how to raise them, how to communicate changes to customers, and how to manage the tough calls when they come in. Using simple math examples and even a live mock call, you’ll see how regular increases can strengthen your business without losing credibility. Walk away with the confidence and tools to raise rates the right way—and make it part of your company culture. 

The ESA team is excited to see you at this event. Raising Rates…JUST DO IT! 

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

See all CEU credits available for attending ESX 2026 education sessions. MORE

This session highlights often-overlooked opportunities to increase RMR, such as enhanced monitoring, proactive maintenance, premium support, and data analytics. Learn how to evaluate and package these high-value services, and walk away with proven strategies for packaging, positioning, and delivering that maximize profitability while meeting the evolving expectations of your customers.

The ESA team is excited to see you at this event. Expanding RMR: Profitable Services You’re Overlooking

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

See all CEU credits available for attending ESX 2026 education sessions. MORE

In this session, we’ll review practical tools and methods to analyze project outcomes, uncover root causes of variances, and capture customer feedback that strengthens future work. Industry experts will share proven strategies for documenting lessons learned, identifying installation upsells and RMR opportunities, and streamlining closeout processes. Walk away with practical templates and best practices to reduce callbacks, boost profitability, and transform every completed project into a catalyst for stronger client relationships and long-term success. 

The ESA team is excited to see you at this event. From Completion to Continuous Improvement: The Power of Post-Job Assessments

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

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This session explores proven strategies for positioning and presenting service agreements that resonate with today’s buyers, including insights on pricing methodology. Learn how to educate clients on the true value of ongoing support, overcome common objections, and build contracts that drive predictable recurring revenue for your business. 

The ESA team is excited to see you at this event. Sealing the Deal on Service: How to Sell Service and Maintenance Agreements

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

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This session explores how to position your company and your team as trusted advisors, not just service providers. Learn how to anticipate customer needs before they arise, turn every service interaction into an opportunity to add value, and use education—not pressure—to drive upselling. Checking in with key customers is an art. Attendees will leave with a roadmap for shifting their sales teams toward proactive communication, stronger customer relationships, and meaningful revenue and RMR growth.

The ESA team is excited to see you at this event. The Power of Being Proactive: Engage, Educate and Upsell as a Trusted Advisor

An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions.

See all CEU credits available for attending ESX 2026 education sessions. MORE