Without collecting and analyzing the right data on the customer, companies have a more difficult time delivering a meaningful customer experience that drives long-term customer engagement. Each customer has a different expectation in the use of a product or level of service. Learning to leverage data analytics is not only smart in business, but also profitable. According to Deloitte and Touché, customer-centric companies are 60% more profitable than companies that don’t focus on customers. Ready to learn how to leverage data analytics to drive customer experience, sales and RMR?
An important component in your customer engagement strategy is delivering a hyper-personalized experience that tailors products, services, and experiences according to their needs and wants. Learn how this strategy provides an emotional connection between a customer and your brand to buy more and refer more and deepen their loyalty.