ESX 2022
Session Details
Wednesday,
June 15
9:15- 10:15AM CT
New Markets
SMBs – Expanding Opportunities with New Services
As the world experiences a digital transformation and a renewed reliance on broadband services, small to medium businesses (SMBs) are poised to invest in their physical security and network systems.
According to Parks Associates, 21% of SMBs report a need for products and monitoring services that deliver safety and security for their employees and business. Currently, one-half of SMBs have a security system, with 45% of those systems being professionally monitored. If you want to how to grow your security business with new services, this is the educational session for you.
In this session, we’ll address:
How remote work arrangements have exposed new security vulnerabilities and increased the need for cyber security solutions
How security providers can benefit from offering value-added services that include on site security and monitoring services, advanced threat detection, wi-fi and network configuration, and other services
How to grow your security business with new services
ESX SESSION TRACK
New Markets
Expanding into new markets can be an effective way to grow your business. Having a disciplined approach will help you identify complimentary markets and innovative product and service offerings. Learn how to assess each growth opportunity more accurately and develop a viable go-to-market strategy.
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