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X-WR-CALDESC:Events for ESX
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DTSTART;TZID=Asia/Dubai:20260602T110000
DTEND;TZID=Asia/Dubai:20260602T121500
DTSTAMP:20260430T122217
CREATED:20260106T225725Z
LAST-MODIFIED:20260409T152608Z
UID:10000125-1780398000-1780402500@esxweb.com
SUMMARY:The Power of Being Proactive: Engage\, Educate and Upsell as a Trusted Advisor
DESCRIPTION:SALES & MARKETINGThe Power of Being Proactive: Engage\, Educate and Upsell as a Trusted AdvisorAttendees will leave with a roadmap for shifting their sales teams toward proactive communication\, stronger customer relationships\, and meaningful revenue and RMR growth. This session explores how to position your company and your team as trusted advisors\, not just service providers. Learn how to anticipate customer needs before they arise\, turn every service interaction into an opportunity to add value\, and use education—not pressure—to drive upselling. Checking in with key customers is an art. Attendees will leave with a roadmap for shifting their sales teams toward proactive communication\, stronger customer relationships\, and meaningful revenue and RMR growth. \nThe ESA team is excited to see you at this event. The Power of Being Proactive: Engage\, Educate and Upsell as a Trusted Advisor \nIn this session\, you’ll learn: How to shift your team from selling to meet their own goals to proactive advising. Key triggers and touchpoints that signal upsell opportunities. How to structure customer check-ins that uncover hidden needs. Methods to educate customers on new solutions without feeling pushy. An ESX Executive Pass or Deluxe Pass is required to gain access to this and all best-practice sharing sessions. \nREGISTER FOR AN EXECUTIVE OR DELUXE PASS TO ACCESS THIS COURSE.See all CEU credits available for attending ESX 2026 education sessions. MORE \nTHIS COURSE IS ELIGIBLE FOR CEU CREDITSPresenters \n					\n					\n					\n						\n							\n								\n							\n						\n					Josh DicePresident – Security Alarm \n					\n					\n					\n						\n							\n								\n							\n						\n					Brandon FreedmanManaging Partner – Wayne Alarm Systems \n					\n					\n					\n						\n							\n								\n							\n						\n					John KostelacOperations Manager – Northwestern Ohio Security Systems\, Inc.Moderator \n					\n					\n					\n						\n							\n								\n							\n						\n					Dean BelisleDirector of Key Accounts – DMP \nESX EDUCATION TRACKSales & Marketing\nFrom mastering digital marketing and local SEO to building referral programs and delivering compelling sales presentations\, you’ll gain practical tools and proven strategies tailored specifically for security/fire integrators and dealers. Learn how to empower your sales teams\, leverage data-driven marketing\, and create seamless customer journeys that drive both new business and recurring monthly revenue (RMR).  \n\nThis Track is sponsored by:
URL:https://esxweb.com/event/power-of-being-proactive-engage-educate-and-upsell-as-a-trusted-advisor/
CATEGORIES:Education Sessions
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